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How to Identify Key Accounts: A Quick Guide to Getting it Right

Account Manager Tips

Which is why key account management is so important. So be ruthless when selecting key accounts if you want a return on investment (or hire more account managers.) Is your solution a good fit and does it meet your clients’ needs compared to other suppliers? So let's find them. Revenue potential. How much do your clients spend?

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B2B Wholesale & Distribution: Challenges and Triumphs of Industrial Wholesale Companies Facing Insolvency in Germany

QYMATIX

The rate at which a company reaches this point can depend on various factors, such as its financial stability before the crisis, the gravity of the economic challenges they’re facing, and the steps taken by management and stakeholders to rectify the situation. As with any situation, being proactive is vital.

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Book review – Managing Brands

Red Star Kim

This post reviews the core material covered in Managing Brands Chartered Institute of Marketing (CIM) professional qualification (Level 6 elective New CIM professional marketing qualifications – 2020 (kimtasso.com) ) and the Cambridge Marketing College’s Marketing Manager Apprenticeship – a Level 6 Qualification (kimtasso.com).