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How Aramex’s Young SAM Program Provides Strategic Value and Impact

Strategic Account Management Association

Key Account Planning: Outlines a standardized methodology and template for key account planning, which has enabled the team to use account plans as a communication vehicle for internal and customer-facing purposes. Executive Sponsorship: Maps key customer stakeholders to executives and experts inside Aramex. Communication is critical.

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How Sales Operations Drives Success – Part 3: How can Sales Ops get Internal Stakeholders on their team?

SalesGlobe

Converting stakeholders to business partners. If the finance team stops evaluating profitability, margins, and cost, the business will lack the resources and capability to serve Sales and their clients. But if Product, Marketing, and Finance teams stop fulfilling their roles the business as a whole will cease to exist.

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How Marketing and Business Development (M&BD) Assistants can shine – Develop knowledge and skills, build personal brand and increase visibility

Red Star Kim

The session comprises three elements: marketing and business development fundamentals, practical marketing communication and business development skills and growing your career. Role of PR and external communications External communications are fundamental for raising awareness and increasing brand recognition.

Marketing 130
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Managing Partners’ Forum – Highlights from the Advisory Board Meeting September 2023

Red Star Kim

Updates are provided by Richard Chaplin, Jon Geldart and John Rowland together with the chairs of the Forum’s specialist groups: Management Teams Together; Finance & Operations; Strategy & Marketing; People, Performance & Culture. Experience in stakeholder management and funding is also desirable.

Meetings 130
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Chaos to Coordination: The Basics of Marketing Orchestration

Sales Outcomes

S ample of Ad-Hoc Marketing Execution: The sales team decides to target accounts in an underpenetrated and lucrative segment in the finance sector. They plan on attending a finance-related conference and conducting 1:1 outreach via LinkedIn.

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Coaching and Consulting skills – Limiting beliefs, approaches to helping and marketing consultancy

Red Star Kim

This requires you to listen carefully to what is being said and to observe non-verbal communication that might suggest that there is something else to consider. To better influence senior stakeholders and also support junior levels coming through How are M&BD roles changing? A good example of a limiting belief comes from running.

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New Leadership Development Programme from the Managing Partners’ Forum – Consensus through Collaboration

Red Star Kim

There are four core modules and two optional modules: Core Modules Components Facilitator Emotional Intelligence – The skills that matter most for effective leadership Use EQ to lead, engage and succeed as quickly and as powerfully as possible Addresses self-awareness, emotional regulation, adaptability and persuasive communication EQ-I 2.0