Remove Digital Transformation Remove Digitalization Remove Manufacturing Remove Value Proposition
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How to Tackle 8 Manufacturing Sales Challenges

Brooks Group

The manufacturing industry is vast, encompassing a wide variety of products and services tailored to specific industries and customer needs. Although supply chains have rightsized since the pandemic, many manufacturers are dealing with increased customer choice, greater competition, and compressed margins. Challenge 2. Challenge 3.

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Value Net Model

Flevy

Technology Company: A leading technology firm used the Value Net Model to identify synergies with software complementors, leading to bundled offerings that enhanced customer value propositions and drove market expansion.

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Stage-Gate Process

Flevy

Initially, the value proposition centered on convenience and no late fees. For even more best practices available on Flevy, have a look at our top 100 lists: Top 100 in Strategy & Transformation Top 100 in Organization & Change Top 100 Consulting Frameworks Top 100 in Digital Transformation Top 100 in Operational Excellence

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How to Align Your Sales Pitch with C-Suite Buyers

Openview

Because major technology purchases are increasingly tied to corporate-wide, digital transformation efforts, which are largely being driven by C-Level players. Technology vendors have woken up to the reality that C-Level conversations are inevitable and necessary. Not convinced? Let’s look for a moment at Hershey Company.

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The Reinvention of the B2B Salesperson

Showpad

From healthcare to construction to manufacturing, B2B salespeople often don’t have the luxury of product differentiation. The advancement of innovative sales tools gives sales representatives an opportunity to further engage customers and truly sell the value proposition of the product.

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How Digital Selling and Digital Marketing Work Together To Win Sales

Hubspot Sales

Whenever I have a conversation about digital selling, the discussion quickly transitions to topics like search engine optimization, Facebook Ads, or some other messaging related category. As much as I appreciate these hot topics, they are each connected to digital marketing. Digital Marketing. Digital Selling.

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Lean Startup Methodology

Flevy

The approach takes its roots from Toyota’s Lean Manufacturing concept, emphasizing optimum resource allocation and minimization of waste. The 9 building blocks include: customer segments , value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partners, and cost.