Sat.Nov 30, 2024 - Fri.Dec 06, 2024

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The 5 Client Priorities Behind Every Winning Sales Strategy

Account Manager Tips

The post The 5 Client Priorities Behind Every Winning Sales Strategy first appeared on The KAM Coach How to create sales strategies that win every time: Focus on these 5 client priorities and deliver the results your clients truly care about The KAM Coach - Key Account Management Training, Coaching & Consulting

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Curiosity Can Make You A Better Negotiator: Four Ways to Cultivate It

Vantage Partners

Negotiators should always be seeking to know more—about their counterparts and what they care about, the context in which they see the negotiation, their emotional state and more.

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How to Blend AI Automation with Human Connection in Sales feat. Keith Peiris

Sales Gravy

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Why Customers Are Ghosting Your Sellers

SBI Growth

Discover how aligning your sales process with the customer's buying journey can unlock better win rates, clearer pipelines, and more accurate forecasts.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Sometimes I Get Tired

Aepiphanni

An honest exploration of hope fatigue, its impact on entrepreneurs, and practical strategies to regain momentum and achieve meaningful progress.

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Elevate Your Workflow With AI-Powered Click-to-Call 

Nutshell

When leveraged at the right points in your workflow, AI is a powerful tool for saving time and working more efficiently. To help your sales and marketing teams accomplish more, Nutshell has launched several AI features including: Timeline summarization Zoom call transcriptions and summarizations A voice-to-text tool AI writing assistant in Nutshell Campaigns Now Nutshell is expanding its AI even further with AI-powered click-to-call.

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Headway Selling: Bringing in a New Era of Commercial Differentiation

SBI Growth

Commercial productivity has been stuck in neutral, hovering at 62-64% for several years and despite advancements in technology and strategy, commercial efficiency is eroding. The culprit lies within the buyer’s experience. In their recent webinar , Nick Toman, Chief Strategy and Product Officer, and Bryan Kurey, Head of Research, revealed insights from their latest study on commercial efficiency.

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Strategic Account Management: Tips and Best Practices

RAIN Group

What Is Strategic Account Management? Strategic account management (SAM) is a systematic approach to managing and growing an organization's most important customers (often referred to as key accounts) to maximize mutual value and achieve mutually beneficial goals.

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Navigating Commercial Chaos: A Call for a New Sales Counterculture

Corporate Visions

Commercial chaos is reshaping not only how you sell but how you prepare your sales teams for success. It’s time for a new approach that equips sellers to thrive in today’s B2B environment.

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Clearing the Air - Facts About ClearPoint

ClearPoint Strategy

We invite anyone who is evaluating strategy and performance management solutions to take a close look at all of the available options.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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CRM Templates: What They Can (and Can’t) Do for Your Business

Insightly

In today’s digital world, customer data isn’t just important—it’s the backbone of every successful business. So whether you’re working with a handful of customers or tens of thousands, every company needs an effective way to store and manage customer data. Most organizations start out with a simple spreadsheet (like Excel or Google Sheets) to record contact information, transaction histories, and basic communication records.

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Shifting to an outside in engagement model and mindset

Cosawi

Shifting to an Outside in Engagement Model and Mindset By Dominique Côté Owner and Founder, Cosawi Pharma needs to transform the way it engages customers if it is to adapt to disruption in the healthcare landscape For the past 30 + years, I have been involved in pharma discussions regarding the need to radically change our sales and engagement model.

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The 10 Best 100% Free Help Desk Ticketing Systems for 2025

Help Scout

This comparison of the 10 best free help desk ticketing systems will help you find the perfect option for your IT or customer support team.

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The Fast-Growth Fallacy: Why CEOs Expect Marketing to Deliver Quick Wins in Complex Sales

SBI Growth

CEOs often dream of marketing as the magic bullet that can accelerate revenue growth—even in industries where the product is a complex sale with long buying cycles, sometimes spanning 6, 9, or even 12 months. This disconnect between expectation and reality can create frustration on both sides. So, why do CEOs hold this belief, and why does it persist?

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Master LinkedIn Marketing by Using LinkedIn to Grow Your Business with LinkedFusion

LinkedFusion

LinkedIn isnt just a social networkits the platform to take your business to the next level. Whether youre a startup owner, a marketer, or an established entrepreneur, LinkedIn marketing is the key to unlocking new opportunities. In this guide, well show you exactly how to use LinkedIn for business and why LinkedFusion is the tool you need to crush your marketing goals.

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Use AI to Create Outreach Emails That Stand Out

Corporate Visions

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Annual Planning for 2025

ClearPoint Strategy

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Latest Podcasts: Delivering Value

Force Management

This month's Revenue Builders Podcast episodes shared a central theme of delivering value. In sales we often think about value as something we deliver to our customers, which is true - but value is also something delivered to teams by their leaders, to reps by their organization and to sales organizations by their customers. In the below episodes, we were joined by some highly accomplished guests who shared new ways of thinking about value and how we can become the most valuable leaders, service

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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The Unused Budget Strategy to Sell More at the End of the Year

Sales Gravy

In this episode of the Sales Gravy Podcast, I highlight a key sales opportunity as we approach the final stretch of the year. There is no doubt that this has been a strange year, right? With the election, inflation, and so much uncertainty a lot of businesses held back on spending – even though, as a whole, the economy was pretty good. Now that the election is over, these same businesses have a budget left over that they need to spend before the end of the year.

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Top Supervisor Development Goals & Benchmarks

CMOE

Effective leadership is more critical than ever in today’s dynamic business landscape. Supervisors are pivotal in driving team performance, a positive work environment, and making a direct impact to the organization’s bottom line. Investing in supervisor development with clear goals and measurable outcomes benefits supervisors and the organization by creating value for the organization.

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Simple Tips to Boost Your LinkedIn Profile in 2024

LinkedFusion

Your LinkedIn profile is your digital first impression—whether you’re networking, job hunting, or growing your business. By following these simple tips, you can make your profile stand out, attract the right audience, and unlock new opportunities. Key Takeaways Optimize your entire profile by keeping it updated and tailored to your professional goals, from your headline to your LinkedIn summary.

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Engage With Visitors on Your Website Through Nutshell Chat 

Nutshell

When your website visitors have questions, it’s important to give them answers quickly to optimize their chances of becoming a lead and provide a good experience with your company. Introducing Nutshell Chat, your gateway for connecting with website visitors in real time. With Chat, leads and customers can engage with your team directly from your website, chatting with your agents live so they can connect with the answers they need.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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Generative AI Needs a Good Manager Too

Vantage Partners

What do great managers have in common with generative Al (GenAI) superusers? The ability to craft effective prompts with appropriate context and a clear request. The skills required to efficiently share context and articulate a clear ask (to a great degree) are transferrable from computer work to human interactions. And the core concept is as easy as following a three-step template.

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13 Ways AI Can Benefit Your Business [+ New Data and Gen AI Prompts]

Hubspot Sales

I think that we’ve all faced the music: AI is (whether we want it to or not) changing the way that we do business. And, in my humble opinion, I’m not mad at it. Its offerings have been pretty beneficial thus far. But even if you’ve accepted this fate (or maybe you’re cautiously on the fence), you’re likely part of a select group of people who are still wondering what AI is really doing to empower both small and large-scale businesses.

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8 Roadblocks in the Project to Product Journey You Might Be Facing

Planview

Elite organizations are proving the power of the product operating model. Theyre shifting from time- and resource-wasting project-based work to value-focused product-oriented work, which enables them to improve operational efficiency, customer centricity, delivery speed, and other objectives. But just like any journey, the project-to-product shift comes with challenges.

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Alliance Management: The Strategic Lever Every C-Suite Needs to Pull

Peter Simoons

Alliance management is often seen as an accessory to a business strategy when, in fact, it’s the strategic thread that ties together revenue growth, cost savings and innovation in ways few other functions can. For today’s C-suite, unlocking the full potential of strategic alliances isn’t optional, it’s essential. As businesses confront increasingly complex markets, fluctuating demand and mounting competitive pressures, alliances become a direct route to new revenue streams, faster product develo

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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Disruptive Marketing: A Guide

Nutshell

With the enormous amount of ads and other marketing messages the average person views per day (somewhere between 4,000 and 10,000), it’s more important than ever to stand out as a brand. To try something never done before. To disrupt the norms. That’s the essence of disruptive marketing, a practice that has been around for as long as people have sold and people have bought.

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Missed Connections: The Reality Gap in B2B Sales Conversations and Why Sales Teams Keep Failing

FinListics Solutions

B2B buyers are more informed and empowered than in years past, with most progressing 57% through the buying journey before talking to a sales rep ( Gartner ). Yet, B2B sales teams often fall short—executives report that 80% of sellers don’t fully understand their needs, and only 14% of value propositions resonate enough to inspire action ( Accenture ).

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3 Tips for Successfully Implementing Predictive Customer Service

Groove HQ

Your customer service department is at their wits’ end. They’re small and not capable of providing the same proactive customer service as larger teams. It feels like they’re losing a battle against their own software – firefighting technical issues, but never able to see past the smoke. You know there’s got to be a better […] The post 3 Tips for Successfully Implementing Predictive Customer Service appeared first on Groove Blog.

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Continuous Improvement in Financial Services | KaiNexus

Kainexus

When people think of structured continuous improvement methodologies like Lean and Six Sigma , they usually associate them with manufacturing. However, these days, financial services firms, under immense pressure to reduce operational costs and improve efficiencies and effectiveness, are embracing formal continuous improvement programs. Many of the most popular methodologies can easily be tailored to the needs of financial services firms.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.