The Center for Sales Strategy
NOVEMBER 4, 2024
It’s already time to look ahead into 2025. What are your priorities, and how are you going to set yourself up for success? Here are 12 talent-related items to consider focusing on in the coming year. Bookmark this blog to reference it monthly, or take a few minutes right now to add these items to your calendar.
FinListics Solutions
NOVEMBER 5, 2024
B2B sales reps often walk into client meetings with high hopes, only to leave without a clear path forward. Why? The answer isn’t just a lack of effort; it’s a lack of insight. Without a deep understanding of each client’s specific goals, revenue drivers, and unique industry dynamics, reps find themselves stuck in surface-level conversations.
Force Management
OCTOBER 31, 2024
A recent piece by McKinsey notes that 80% of startups who landed Series A funding failed within eight years (n=3164). Using interviews with B2B SaaS leaders who beat those odds by scaling from startup to over $100MM in ARR, McKinsey's recent playbook examines how these companies set up their organizations, common challenges they overcame and the actions leaders can use to emulate these pathways to success.
Flevy
NOVEMBER 1, 2024
Competitive analysis is the backbone of strategic decision-making. By identifying an organization’s competitive landscape, leaders can get the lay of the land and see how to position their resources, enhance market presence, and minimize threats. However, a deeper look is sometimes required to understand clusters of competitors within this landscape, and that’s where the concept of Strategic Groups comes into play.
2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.
Vantage Partners
OCTOBER 31, 2024
Many leaders assume efficiencies achieved from generative AI investments involve the removal of the human element. And though generative AI can automate and streamline a wide range of tasks, that’s not quite right. In fact, successful efforts very much require human collaboration — stakeholders aligning to set strategic goals, define deliverables and determine performance metrics and KPIs.
RAIN Group
OCTOBER 23, 2024
Ask your sellers if they enjoy attending sales team meetings and you may hear things like, “They’re a waste of time,” “The meetings are monotonous,” “I’m sick of being talked at,” and “I don’t understand why I have to attend.” Most sales team meetings miss the mark.
Strategic Accounts Today brings together the best content for strategic account managers from the widest variety of industry thought leaders.
Brooks Group
OCTOBER 24, 2024
B2B buyers are changing, and the skills your sellers need are changing too. If you don’t have a sales enablement strategy to keep your team up to date, you simply won’t be equipped to succeed with today’s buyers. According to Gartner’s Leadership Vision for 2024 report , 83% of sales leaders report their sellers struggle to adapt to changing customer needs and expectations.
Vantage Partners
OCTOBER 25, 2024
British statesman and former Prime Minister Harold Wilson once famously said amidst the social and political turbulence in '60s and '70s Great Britain, “He who rejects change is the architect of decay.
Sales Gravy
OCTOBER 24, 2024
On this episode of The Sales Gravy Podcast, JBJ sits down with Amy Franko, a sales expert specializing in the mid-market, to discuss pipeline velocity, qualifying deals, and the importance of asking the right questions in sales. Amy shares her insights on how to overcome common sales obstacles and provides practical advice for improving sales performance.
The Center for Sales Strategy
OCTOBER 28, 2024
Every company has an online brand, whether it’s crafted intentionally or shaped by external perceptions. If you're unsure of your company’s brand, do a quick Google search and look at the reviews. Websites like Glassdoor and other employment platforms can offer valuable insights into how your company is perceived. Ask yourself: Does your company appear inviting to potential candidates?
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
CMOE
OCTOBER 21, 2024
In today’s perpetually shifting and disruptive business climate, having a formalized business strategy is essential for long-term success. A well-crafted strategy not only helps navigate challenges but also seizes opportunities for growth and innovation. In this comprehensive guide, CMOE delves into the multifaceted nature of business strategy, from its foundational principles to its practical implementation.
Force Management
OCTOBER 17, 2024
Scot Loeffler knows a thing or two about leadership. He knows about leading a change initiative, getting the most out of high performers, and what it takes to be elite. Scot has worked with some of the most recognizable names in college and pro football as a quarterbacks coach or coordinator. In 2018, he became Head Coach at Bowling Green State University (BGSU) and began the task of turning their football program around.
Vantage Partners
OCTOBER 24, 2024
A great way to start soft skills programs is with a simple question: What is more challenging? Is it building alignment with external stakeholders (such as customers, suppliers, healthcare professionals) or building alignment with internal stakeholders (like leadership, learners, team members)? About 70% of participants share that it is more difficult to gain agreement from their internal stakeholders.
Hubspot Sales
OCTOBER 28, 2024
Cold calls are awful. They're inherently intrusive, naturally uncomfortable, and — according to a study from Cognism — unsuccessful roughly 95.2% of the time. With that said, that same study found that 49% of buyers actually prefer to be contacted through a cold call. That‘s why they’re still central to many orgs' sales processes. If they‘re already a staple of your day-to-day, you can’t bank on them becoming obsolete anytime soon.
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How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.
The Center for Sales Strategy
OCTOBER 23, 2024
Let’s cut straight to it: Talent is something you’re born with. You can’t create, mold, or magically inject it into someone. You either have it or you don’t. As much as we love a good rags-to-riches story, the truth is, talent can’t be trained into someone—it’s hardwired. And if you’re trying to force a square peg into a round hole by “developing talent” in someone who simply doesn’t have it, you're setting yourself up for disappointment.
Nutshell
OCTOBER 23, 2024
Leveraging text messaging is a great way to stay better connected with leads throughout the sales process. And with native texting in your CRM, you get the full picture of how text conversations are driving revenue and strengthening relationships. Now introducing Nutshell SMS—no integration needed! With SMS, your team can have text conversations with your Nutshell contacts, track text history in your timelines, and use texts in your sales automation process to engage your leads.
FinListics Solutions
OCTOBER 29, 2024
Here’s a hard truth all B2B sales leaders need to hear: 86% of sales messages fail to resonate. They don’t inspire action, don’t move deals forward, and ultimately waste time and resources. If you’ve ever watched a promising deal stall or go cold after delivering what you thought was a great pitch, you’re not alone. The culprit? Your value proposition isn’t landing where it matters most.
Vantage Partners
NOVEMBER 1, 2024
Here are three of the most helpful ways to deal with pressure during high-stakes negotiations — not just to endure, but to get the outcome you desire.
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
Hubspot Sales
OCTOBER 16, 2024
Cold calling. Doesn’t the mere mention of it send shivers down your spine? Even if that’s not the case for you specifically, I can assure you that it is for many sales professionals (even the ones that swear they’ve become immune to its fearsome effects). You see, cold calling – no matter which way you feel about it – is simply a part of the sales biz.
The Center for Sales Strategy
OCTOBER 16, 2024
Leveraging technology to gain a competitive edge is not just advantageous; it's essential. AI-powered communication coaching is at the forefront of this transformation, offering sales teams a revolutionary way to enhance their performance. By integrating artificial intelligence into sales training, organizations can provide their teams with personalized, data-driven insights that traditional methods simply can't match.
Nutshell
OCTOBER 31, 2024
Understanding how your company’s marketing efforts translate into sales is critical for fostering business growth. Introducing Nutshell’s new marketing dashboard , your hub for viewing the performance of all your Nutshell marketing efforts. Whether you’re monitoring email campaigns, tracking website analytics, or viewing form submissions, the marketing dashboard reveals what’s working so you can refine and optimize your strategies.
FinListics Solutions
OCTOBER 16, 2024
When it feels like no one’s buying, it can be downright frustrating. All B2B sales leaders have faced this uphill battle: budgets are slashed, decisions are delayed, and deals seem impossible to close.
Speaker: Olivia Montgomery, Associate Principal Supply Chain Analyst
Curious to know how your peers are navigating ongoing disruption? The supply chain management techniques that dominated the last 30 years are no longer supporting consumer behavior or logistics and manufacturing capabilities. So what’s working now? What should your plans for 2023 include? By researching the supply chain challenges and solutions that businesses – especially small and midsize businesses – are currently experiencing, we’ve learned what’s working and what’s not.
Sales Gravy
OCTOBER 31, 2024
On this episode of The Sales Gravy Podcast, host Jeb Blount Jr. and guest Neil Cameron discuss the evolving landscape of B2B sales, focusing on how to adapt to millennial buyers, the importance of authenticity in digital sales, and strategies for building trust in the modern sales environment. Neil emphasizes the significance of understanding buyer psychology in today's digital age.
Hubspot Sales
OCTOBER 22, 2024
Startup founders, especially early-stage ones, have been feeling quite the pinch in recent years when it comes to fundraising: Nearly a quarter of fundraising rounds are down rounds in Q1 2024 Time in between rounds is getting longer Overall deal count is low It makes us wonder: How are the founders holding up? How should they adapt? Source: Carta My colleagues from HubSpot for Startups set out to find the answer.
SBI Growth
NOVEMBER 4, 2024
Managing a high-performance sales team can be challenging. One of the main challenges is that the job requires sales manager to take on multiple different roles. For example, one day you could be on ride-alongs coaching your reps , the next day, working on new territory plans for your team. So if you don't want to struggle, here are seven management roles you must adopt to be successful.
Nutshell
NOVEMBER 5, 2024
Understanding how your company’s marketing efforts translate into sales is critical for fostering business growth. Introducing Nutshell’s new marketing dashboard , your hub for viewing the performance of all your Nutshell marketing efforts. Whether you’re monitoring email campaigns, tracking website analytics, or viewing form submissions, the marketing dashboard reveals what’s working so you can refine and optimize your strategies.
What if there was a better method of changing the conversation with your customer from delivering pricing to delivering value solutions? A method that would help keep you in control, manage the uncertainty, and close larger deals more quickly for you and your company? There is.
FinListics Solutions
OCTOBER 31, 2024
B2B Sales teams win or lose based on how well they understand their client’s business—not just at the top level but within individual segments. Yet too many sales leaders focus on the big picture while overlooking the finer details of each business division.
Sales Gravy
OCTOBER 29, 2024
Join host Jeb Blount Jr. as he welcomes legendary sales expert, Mark Hunter, to The Sales Gravy Podcast! In this episode they dive into actionable Outbound strategies, discuss the latest AI trends, and reveal why authentic relationships are the cornerstone of every successful sale. Key Takeaways – Success in outbound selling relies on maintaining strict discipline, consistent activity, and following a structured process to keep momentum and drive results. – Results in prospecting don’t happen ov
Hubspot Sales
OCTOBER 17, 2024
You know it. You may hate it. It’s a classic sales tactic. It’s often classified as a little annoying. That’s right, people. Let’s talk about cold calling. You might've heard a few horror stories about aggressive cold callers who disrupt people’s dinners or spam their phones. Maybe you’ve done this yourself (there’s no shame in the sales rep game, though).
The Center for Sales Strategy
NOVEMBER 6, 2024
When was the last time that someone sat you down, focused all their attention on you, and talked to you about the things that you do really well? Still thinking? It’s usually hard to pinpoint the last time that happened because, for most of us, it doesn’t happen very often. Unless you are an NFL football player, then the last time would have been Monday morning, and it would have gone something like this (imagine dreamlike music).
Advertiser: ZoomInfo
In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.
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