Vantage Partners

JANUARY 14, 2025

There is more to value creation than just getting at the interests of the parties, or even simply aligning the parties' interests.

Negotiation 83

Negotiation 83

The Great Game of Business

JANUARY 16, 2025

The Great Game of Business explains how to create and use an accountability chart. This simple tool can make your open-book management much more effective.

Management 64

Management 64

Strategic Account Management Association

JANUARY 9, 2025

Dan Adams emphasizes the importance of leveraging AI as a strategic account manager to enhance efficiency and effectiveness in sales. AI can analyze large datasets, assist in preparing for calls, generate leads, and improve personal selling skills. Understanding available AI tools is crucial to staying competitive in an evolving market. The post AI Tools to Supercharge Your Sales Strategy appeared first on Strategic Account Management Association.

Account Management 520

Account Management Sales Management Marketing 520

The Center for Sales Strategy

JANUARY 13, 2025

The rapid evolution of AI is reshaping the sales landscape, pushing B2B sales teams to innovate and adapt.

Innovation 106

Innovation Sales B2B 106

Advertiser: ZoomInfo

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.

Sales

Hubspot Sales

JANUARY 8, 2025

Youre selling something to someone who just wouldnt budge. No matter how you angle your pitch, how well you attempt to align your solution with their needs, or how many glowing testimonials you share, theyre just not buying it. Literally. Somehow, the deal slips through your fingers, and so does the prospect. Youre left wondering where it all went wrong.

Sales 108

Sales Decision-making Negotiation Sales Environment 108

Nutshell

DECEMBER 31, 2024

Custom fields are an essential part of organizing mission-critical data in your CRMthey allow you to gather and track the most important information for running your business successfully. In Nutshell, you can create custom fields for People, Company, and Lead records. With the newest enhancement to custom fields, you can also specify which custom fields apply to your different sales pipelines.

Organization 119

Organization Onboarding Meetings Sales 119

Sales Gravy

JANUARY 7, 2025

Welcome to a new segment of the Sales Gravy Podcast called Ask Jeb! I believe sales professionals are the heartbeat of the economy. Youre the ones generating revenue for your organization and fueling innovations that keep businesses thriving. Without your hustle, your company doesnt move forwardand, frankly, neither does the global economy. Youre the elite athletes of the business world.

Innovation 79

Innovation Media Organization Communication 79

Vantage Partners

JANUARY 13, 2025

Even the most actionable strategies often fail to deliver their full potential due to execution challenges.

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83

Nutshell

JANUARY 2, 2025

Your architectural practice demands a unique set of business tools to help you create and bring your designs to life. Finding the best software for architects is one way to ensure that your designs have the impact you desire and that your projects run smoothly. From your initial concept sketches to your final design models, plans, elevations, and perspective drawings, having the best technology by your side can significantly simplify the process.

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Software Software CRM Construction 62

ClearPoint Strategy

DECEMBER 31, 2024

Discover 2024 reporting challenges and get a closer look at opportunities for 2025. See how ClearPoint helps streamline workflows and improve decision-making.

Management 78

Management Decision-making 78

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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

Sales Management

DemandFarm

JANUARY 12, 2025

Key Account Management (KAM) thrives on strong relationships, and there is no denying that. But it also demands precise account planning, strategic execution, data-driven decision-making, and seamless cross-functional collaboration. These elements are often challenging to maintain in organizations where sales, marketing, and customer success operate in silos.

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Key Account Management Account Management Decision-making Prioritization 52

Sales Gravy

JANUARY 14, 2025

Eric in Lewiston, Maine, asks how to use last years data to create and accurate sales plans and evaluate software tools (like CRMs and ZoomInfo) to make those goals happen. Sales planning is vitalwithout a roadmap, youre just hoping your revenue targets magically come to life. If you havent defined clear performance metricslike call activity, lead generation, conversion rates, or daily prospecting targetsthen you dont really have a plan.

CRM 77

CRM Sales Prioritization Software 77

Whetstone

JANUARY 8, 2025

A recent LinkedIn conversation brought to the forefront an issue I’ve been working on and writing about for quite some time. Executive sponsorship in Strategic Account Management (SAM) is critical to ensuring initiatives succeed. The discussion underscored a persistent challenge. While executive sponsors bring credibility, influence, and resources to SAM initiatives, their involvement is often unstructured, reactive, or misaligned with the SAM’s strategic role.

Stakeholders 52

Stakeholders Account Management Leadership Decision-making 52

Brooks Group

JANUARY 9, 2025

Understanding the difference between landing new business and managing existing accounts is critical for your sales organizations success. On the surface, sales and account management have similar goals: Build strong relationships with customers and increase profitable revenue. But while both roles drive revenue, they require two different skill sets.

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Account Management Management Sales Account Growth 59

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

SBI Growth

JANUARY 7, 2025

Roam Research is a note-taking application built to replicate the way our brains connect thoughts. Built on the idea of bi-directional linking.

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Sales Readiness Group

JANUARY 6, 2025

SoulCycle kick-started a national spinning craze. Its many imitators and acquisition by Equinox earned it a high-profile status in the fitness world. Newcomer Peloton decided to ditch the studio in favor of streamable spin classes you can do at home.

Acquisition 62

Acquisition 62

Sales Gravy

JANUARY 1, 2025

Discover the secrets to lead follow up and conversion after trade show, conference, and events. Onthis episode of The Sales Gravy Podcast, Harriet Mellor shares proven strategies for maximizing trade show ROI with personalized outreach, leveraging CRM tools, and building lasting relationships that convert leads into valuable long-term customers. Key Takeaways: - Follow-up Touchpoints: An eight-touchpoint follow-up strategy is recommended, with touchpoints spread over a 12-week period, incorporat

CRM 84

CRM Media Decision-making Communication 84

Help Scout

JANUARY 14, 2025

Creating a knowledge base is only half of the battle; you also need to keep it up to date. Help your customers get the most out of your content with regular knowledge base maintenance.

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59

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How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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Account Management Skills

JANUARY 13, 2025

Welcome to episode 129. In this episode Jenny breaks down the three key areas to focus on if you want to maximise the growth of your existing client accounts in 2025: Client-centric account growth 1. Finding COMMERCIAL CLARITY Agencies who predictably forecast revenue growth from existing accounts are clear where to focus their team’s efforts and provide sufficient time and support for developing an account growth strategy.

Account Growth 52

Account Growth Client Development Account Management Management 52

SBI Growth

JANUARY 6, 2025

Today we're talking about something Peter is admittedly not very good attaking notes. More specifically, we're taking a look at the pricing strategies of established note-taking and organizing platform Evernote and their up-and-coming competitor Notion.

Organization 62

Organization 62

Sales Readiness Group

JANUARY 6, 2025

We look at out Blue Apron and HelloFresh understand their core customer. The winner will the company that can reduce costs and increase value enough to drive growth.

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Sales Gravy

DECEMBER 29, 2024

Your personal goals are the aspirations that drive you, inspire you, and push you through the tough days. As you'll learn in this Monday Money podcast episode and article, these goals are essential to helping you maintain sales discipline throughout your sales year. Personal Goal Buckets When developing personal goals, I break them down into three buckets: To-Have Goals These are the things you want to acquire or buy.

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Sales Decision-making CRM Sales Management 84

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

Sales

Arpedio

JANUARY 13, 2025

News ARPEDIO Expands Global Advisory Board with Industry Veteran Liz Fendt Back to careers ARPEDIO is excited to announce the expansion of its Global Advisory Board with the appointment of Liz Fendt, Global Chief Sales and Marketing Officer at TV SD. Liz joins the board as a seasoned leader with over 25 years of experience driving strategic growth, marketing transformation, and diversity initiatives across global organizations.

Innovation 52

Innovation Investors Financial Services Leadership 52

Corporate Visions

JANUARY 14, 2025

Drawing from recent sales statistics, research, and buyer evidence, this article exposes five hard truths about modern B2B buying behavior that most sales leaders ignore.

B2B 52

B2B Sales 52

SBI Growth

JANUARY 6, 2025

There are some brands that exemplify Americana. Levi's for workwear, Jack Daniel's for whiskey, and the company we're talking about todayFender guitars. Beloved by some of the most rock and roll people ever to grace the planet, Fender has been making guitars for the better part of a century. Now they're getting into the subscription economy with their educational app, Fender Play.

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Sales Readiness Group

JANUARY 6, 2025

Pricing has always been an issue for Evernote. The notes app was one of the first incredibly successful freemium products, growing to 75 million users and a valuation of $1 billion in its first five years. But the company always struggled with converting and monetizing those usersthe free version was just too good.

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Advertiser: ZoomInfo

In today’s ultra-competitive markets, it’s no longer enough to wait for buyers to show obvious signs of interest. Instead, sales teams must be proactive, identifying and acting on nuanced buyer behaviors — often before prospects are fully ready to make a purchase. In this eBook from ZoomInfo & Sell Better, learn 10 actionable ways to use these buyer signals to transform your sales strategy and close deals faster.

Sales

Aepiphanni

JANUARY 9, 2025

Learn how RPOW Company Culture empowers teams through intentional leadership, strategic alignment, and growth-focused initiatives, driving success and sustainable business growth.

Business Growth 52

Business Growth Leadership 52

Account Management Skills

DECEMBER 30, 2024

Welcome to episode 128. This conversation is going to be particularly interesting for you if youre keen to develop your leadership skills. Its for you if youre currently in charge of the agency and leading the whole team OR youre leading an AM team within the agency – and you want to go from being a good leader to being a great leader. Founder of Navigate The Journey and author of What If Theres More?

Account Management 52

Account Management Leadership Management 52

RAIN Group

DECEMBER 30, 2024

We saw three pivotal themes shape the sales landscape in 2024: the growing integration of AI, the ongoing drive to deliver measurable value, and the central role of continuous learning. These elements define how organizations adapt and thrive in todays evolving market.

Sales 52

Sales Organization Marketing 52

SBI Growth

JANUARY 6, 2025

SBI is the Growth Advisory for innovative companies seeking real-world, proven experience for marketing and sales results.

Innovation 62

Innovation Marketing Sales 62

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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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