Red Star Kim

MAY 11, 2023

The course also offers a helpful brand creation plan and a brand plan template (brand essence, brand assets, brand protection and brand strategy). There are references to multi-branding and co-branding/partnership marketing also. Porter’s generic strategies (cost leadership, differentiation and focus) are relevant here.

Management 130

Management Co-Creation Publishing Leadership 130

Mercuri International

MAY 23, 2023

Use AI-based simulations to deliver value propositions and iterate innovations or prototypes through virtual trial and error. Fostering co-creation and innovation using AI. Even the developers of AI are often not 100% sure of the mechanics of their creations. Create digital twins. But there are risks.

Artificial Intelligence 52

Artificial Intelligence Value Proposition Account Management Co-Creation 52

PartnerTap

OCTOBER 19, 2021

No one could imagine what the innovations of Salesforce would bring about, including the evolution of the Salesforce AppExchange which gives visibility to technologies created by women and people of color. “The End of Software” protest staged by Salesforce in 2000 1. Fast forward two decades.

Innovation 52

Innovation Co-Creation Internet Software 52