Jermaine Edwards

MARCH 17, 2020

The term customer life cycle is still very new and can be traced back to the early 90s. Its use was popularised in the field of marketing and spawned a new thought movement that inspired what is now used within the customer experience industry. While this might be a helpful starting place, it is certainly not where it ends.

Customer Life Cycle 130

Customer Life Cycle Key Account Management Decision-making Account Management 130

Deep Insight

MARCH 10, 2020

This new Key Account Programme will help DWF understand how each client feels about its relationship with the firm.” Deep-Insight is a leading European B2B Customer Experience (CX) company. It was founded in 2000 by a small team of ‘magicians’ with one goal: researching a way to read customers’ minds.

Acquisition 52

Acquisition Innovation B2B Customer Experience 52

SBI

OCTOBER 22, 2019

In order to achieve and sustain growth across the overall portfolio, consistent processes, collaboration, and visibility are essential and should include marketing, customer success, product development, etc. This creates a consistent customer experience. Follow Revegy on LinkedIn.

Account Planning 23

Account Planning Key Account Management Account Management Sales 23