article thumbnail

Political Entrepreneurs: Mastering The Art Of Strategic Account Management And Outside-In Selling With Ron Davis

The SAMA Podcast

Joining us on today's episode is Ron Davis, Executive Vice President and Global Head of Customer Management at Zurich Commercial Insurance. With over 30 years of experience in the industry, Ron has implemented customer management best practices across Zurich's commercial insurance business, making significant contributions to the field.

article thumbnail

Political Entrepreneurs: Mastering The Art Of Strategic Account Management And Outside-In Selling With Ron Davis

The SAMA Podcast

Joining us on today's episode is Ron Davis, Executive Vice President and Global Head of Customer Management at Zurich Commercial Insurance. With over 30 years of experience in the industry, Ron has implemented customer management best practices across Zurich's commercial insurance business, making significant contributions to the field.

article thumbnail

Book review – Managing Brands

Red Star Kim

This post reviews the core material covered in Managing Brands Chartered Institute of Marketing (CIM) professional qualification (Level 6 elective New CIM professional marketing qualifications – 2020 (kimtasso.com) ) and the Cambridge Marketing College’s Marketing Manager Apprenticeship – a Level 6 Qualification (kimtasso.com).

article thumbnail

B2B Book Club Selection (August 2022)

Account Manager Tips

B2B Book Club Selection (August 2022) A monthly selection of handpicked business books specifically to help key account managers get better results for their clients, companies and careers. Account Manager Tips · 1. Clash of the Generations: Managing the New Workplace Reality Why this book? Why Introverts Make Better Networkers.

B2B 243
article thumbnail

7 Popular Startup CRMs & Which is Best For You in 2024

Hubspot Sales

If you’re looking for CRM (Customer Relationship Management) software for your startup, a third-party review website like G2.com Image Source One timesaving solution is to let each team member manage their own spreadsheets, but this creates another problem: data silos. Content Hub : Provides tools to create and manage content at scale.

CRM 105
article thumbnail

The First-Mover Advantage, Explained

Hubspot Sales

Their 2000 acquisition of Kashi allowed Kellogg’s to evolve with the natural and organic food boom -- key to maintaining their popularity as a brand. Two years of Kindle brand loyalty managed to overcome an initial market share grab by Barnes & Noble, which has lost $1.3 billion on Nook in the last six years.

article thumbnail

Never Stop Learning: Advice from A Sales Enablement Leader

Sales Gravy

Sales Training Is An Investment In YOU In this episode of the Sales Gravy Podcast, Jeb Blount is joined by Sarah Browner, the Global Sales Enablement Manager at Adobe. Increase Skills to Increase Sales As part of Sarah’s role, she is responsible for curating enablement for over 2000 individual contributing sales reps for Adobe, globally.

Sales 98