How to Identify Key Accounts: A Quick Guide to Getting it Right
Account Manager Tips
MARCH 23, 2021
Like Portrait Software, a small client of mine acquired by Pitney Bowes, a global technology company. Portrait Software became a key account, and within 18 months, that partnership led to winning the larger Pitney Bowes business. Which is why key account management is so important. A Configurational Perspective on Account Management.
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