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D. Keith Pigues Honored with The Executive Leadership Council 2024 Alvaro L. Martins Heritage Award

Luminas Strategy

He is the CEO and Founder of Luminas Strategy, a global management consultancy that helps B2B companies develop growth strategies centered on differential value propositions and confident decision-making. His work spans numerous sectors and Fortune 100 companies, including Cisco, BASF, Ecolab, Dropbox, and many more.

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25 Tips for Successful Partnerships & Alliances

Peter Simoons

This is what Rolls Royce did in 2003, when they established an alliance with several logistic partners; this alliance led to an increase in Rolls Royce’s on-time delivery time and greatly reduced costs without making a dent on profits. .

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Remote Selling Viewpoints with David Sroka of Point of Reference; a Customer Reference Management Platform

SBI

By the time a buyer engages with a salesperson, they should already understand how customers are winning with your solution; the value proposition. David has been an über advocate of customer advocate programs since 2003. Q: What are one or two examples of how a customer is using your solution in surprising ways.

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Evernote vs Onenote? Or High Time to Move to New-Age Playbooks?

SmartKarrot

It offers you a detailed account of the strengths, weaknesses, and value propositions of these digital superpowers. Microsoft launched OneNote in 2003, and it became a part of its Microsoft Office suite in 2007. We understand the time and effort it takes to answer the question.

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Value-Based Pricing: Is It Right For You?

Liston Witherill

If you’re not committed to these activities, value pricing is not for you. In a 2003 study, capuchin monkeys were given tokens that they could trade for food, think about it kinda like money. Now I want to make a note about fairness. capuchin monkeys love grapes, Billy cucumbers too, but they prefer grapes if given the choice.