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How to Identify Key Accounts: A Quick Guide to Getting it Right

Account Manager Tips

You're sitting on a goldmine of existing customers that: can deliver an above-average revenue growth; want to invest in your partnership; will co-create value in ways that neither of you could do alone. You'll select your key accounts with 15 criteria which are grouped into three categories: Growth, Harmony and Value Creation.

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How Marc Benioff’s Vision for Cloud-Based Service Lifted Up the Innovations of over 3,000 Entrepreneurs

PartnerTap

In a New York Times article from 2004, author Gary Rivlin stated, “ Mr. Benioff did not invent this notion of software as a service. Parker Harris is the co-founder of Salesforce and was the CTO that built Salesforce’s cloud infrastructure. Today, we all know it as software as a service.

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LinkedIn Best Practices

Strategic Communications

A SHIFTING LANDSCAPE Marketing strategist Mark Amtower joined Linked­In in 2004 and began actively using it in 2007. Amtower has seen a lot of changes along the way—most notably, massive growth (there were only about 250,000 members back in 2004 when he joined). That can seem discouraging, but, “ultimately, there’s a flywheel effect.”

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