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By Dave Duke, Co-Founder and CCO, MetaCX, and Joel Schaafsma, Research General Manager, SAMA. A shared success plan is one of the most important tools in the strategic accountmanagement toolbox. It all starts with selecting the right accounts. #4: A process for internal and external value co-creation.
If you’re an agency accountmanager and you want to invest in your career, and upgrade your accountmanagement skills, my next Account Accelerator programme starts on 27th January 2022. I got my start skydiving and marketing at the exact same time, which is 2005. I’ve asked a few. Jenny 01:36.
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