Red Star Kim

MAY 11, 2023

Most M&BD professionals will have some involvement in brand work – whether through campaigns for brand awareness and activation or brand management (ensuring that all activities and communications are in line with agreed brand guidelines). A brand is a promise that it will deliver a set of attributes.

Management 130

Management Co-Creation Publishing Leadership 130

Luminas Strategy

JULY 27, 2023

In 2005 and 2006 the U.S. By taking a rigorous approach with the customer, the account team was able to clearly define the specific needs of their customer, build a customer-specific plan that facilitated co-creation of win-win solutions, and measure their successes and failures together. Like boy scouts, they were prepared.

Manufacturing 52

Manufacturing Value Proposition Co-Creation Suppliers 52

Account Management Skills

DECEMBER 14, 2021

I got my start skydiving and marketing at the exact same time, which is 2005. They’re just like, well let’s make our employees co owners of this thing. And we’re going to unlock a new level of participation and creation. Simultaneously, while I was in the agency world, I made 1800 skydives. Jenny 01:36.

Internet 52

Internet Digitalization Advertising Supply Chain 52