Remove 2006 Remove Suppliers Remove Value Proposition
article thumbnail

Equipped for the Inevitable: The Owens Corning Story

Luminas Strategy

In 2005 and 2006 the U.S. As far as their customers were concerned, because Owens Corning’s investments and go-to market strategy were so broad, they had become a transactional supplier. Together, they evaluate standard reports that are organized by value attributes. Like boy scouts, they were prepared.