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14 Pro Tips for Running a Successful Business

Hubspot Sales

We're losing more than we're gaining for the first time since those statistics have been tracked, and the crossover coincided with the recession of 2007-2009. In the digital age, this is easier than ever before. And in 2019, that means embracing the digital revolution in both your communication and marketing. Source: Capterra.

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12 Tips for Mastering Inside Sales, According to HubSpot Experts

Hubspot Sales

After starting her career in the print industry, Murnaghan decided she wanted to be a digital salesperson, but lacked experience in the field. According to her, "[She] needed to skill up in digital." She borrowed money from a credit union and took night classes to get a post-grad diploma in digital marketing.

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Nurture a change management movement – From “Let it go” to “Let it grow”

Red Star Kim

Millennials (Generation Y) were born between 1981 and 1996 (aged 27 to 42 in 2023) Where Millennials end and Generation Z begins | Pew Research Center key points include: Generation Z were born after 1997 (aged 26 in 2023) They were born into the “Always on” internet environment (IPhones were launched 2007) Social media, constant connectivity and on-demand (..)

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Growth Opportunities Exist in 2021: Here’s How to Find Them, According to HubSpot's Chief Customer Officer

Hubspot Sales

As digital channels have improved and buyers’ preferences have changed, sales organizations have adopted hybrid models: where more teams are selling both in-person and remotely to meet buyers’ needs. Your customer. Customer Empathy in Communications and Policies Build Trust.

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Becoming a Data-Driven Organization

Customer Think

In 2007, market research firm Yankelovich estimated that the average person sees up to 5,000 ads each day. Today’s modern consumer has more choices than ever before. Thanks to universal adoption of the internet and smartphones, that number has exploded with the average person seeing around 10,000 ads per day.

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What do you do when your boss is a micro-managing control freak?

Red Star Kim

This book is helpful in navigating a host of differences: Book review: Digital Body Language – How to build trust by Erica Dhawan (kimtasso.com) Sadly, there are still occasions where there is gender bias What do you do when a male colleague doesn’t like women? And it’s easy to miscommunicate in digital communications.

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Intuition vs. data-driven decision making in business today

Insightly

A new day arrived with the advent of digital marketing, marketing automation tools and email marketing. The famous example of this is the iPhone – no one knew they wanted one since they didn’t know what it was back in 2007. It makes complete sense—they grew up in the digital era. Then, marketing changed.