KAM With Passion

FEBRUARY 22, 2021

Polarized attitudes towards Key Account Management. True Key Account Management (KAM) or Strategic Account Management (SAM) remains a topic that polarizes the thinking and behaviours of business leaders. Key Account Management, what is it really?

Key Account Management 130

Key Account Management Account Management Management Co-Creation 130

Account Manager Tips

NOVEMBER 24, 2022

Every month I share a selection of popular titles to help with your professional development as a key account manager. Key account managers rely on influence to get things done. You need to inspire, align objectives, coordinate resources, prioritize task, manage crises and ask for help when you need it.

B2B 130

B2B Key Account Management Account Management Decision-making 130

Jermaine Edwards

APRIL 3, 2020

Many organisations saw this in 2008, 2011 and now 2020. Regardless of the size, maturity or sophistication of your organisation, you can apply these ideas to protect your profits, reputation, relationships and revenues. During the 2008 financial meltdown, Starbucks was an organisation in deep trouble. 90% of the time they say….

Decision-making 130

Decision-making Profitability e-Learning Negotiation 130

Deep Insight

NOVEMBER 14, 2019

Back in 2008, BT Ireland knew that it had poor or deteriorating relationships with some corporate and government customers but didn’t have an accurate assessment of the quality of these relationships. BT Ireland is still in the ‘Unique Zone’ but more importantly, the company is in a profitable and extremely stable position.

Telecommunications 52

Telecommunications Leadership Government B2B 52

Account Management Skills

JUNE 5, 2023

We discuss a myriad of topics, including: the process for hiring the right account manager at your agency examples of how to set client expectations and boundaries why having a written scope of work is key to successful project delivery and Rob’s thoughts in general on the agency landscape and the future of agencies.

Management 52

Management Account Management Suppliers Onboarding 52

Account Management Skills

APRIL 26, 2023

This episode is for you if you’re interested in understanding how a project management team and an account management team work together in an internal communications agency. Now Brilliant Ink call their account management team strategists. We were doing project management as best as we could.

Account Management 40

Account Management Decision-making Stakeholders Management 40

SmartKarrot

APRIL 13, 2020

The ‘haven for programmers’ – GitHub has been providing its services through a SaaS model since 2008. Interestingly, the way they sell their platform adds to their profits. In 7 years, this product has accounted for a valuation of $1.1 SAP has grown two streams of revenue: cloud and software revenue, and services revenue.

Software 19

Software Software Acquisition Innovation 19