Red Star Kim
JUNE 15, 2023
Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum. Key Account Management (KAM) – Research companies Larger firms may have access to research and knowledge specialists. Others may find that the M&BD team is responsible for research.
DemandFarm
NOVEMBER 18, 2024
Trust is the glue that binds relationships in Key Account Management (KAM). But what about the platform key account managers use to nurture these relationships? It adheres to a rigorous audit process that covers five key areas: security, availability, processing integrity, confidentiality, and privacy.
Brightbridge Consulting
OCTOBER 12, 2019
Defining key account management. After much discussion The Association for Key Account Management (AKAM), of which Alistair Taylor, Managing Partner of Brightbridge is a main Board Member, agreed on the following definition of key Account management. Formal definitions.
Red Star Kim
NOVEMBER 1, 2023
Amongst the delegates were business development executives and managers with responsibility for between three and five clients as part of their firm’s Key Client Programme (KCP) or Key Account Management (KAM).
SBI Growth
SEPTEMBER 6, 2012
Steve deployed a Key Account Management program that allowed Caliber to focus on big deal conversions. “We We built a Key Account Sales organization that focused on customer retention first, penetration second and customer conversions third.”. How will you win the Big 3 in 2013? Author: Ryan Tognazzini.
SBI Growth
SEPTEMBER 22, 2013
You’re completing 2013 and building your marketing strategy for 2014. Sales Managers (all levels). Strategic & Key Account Managers. Product Management, Product Development. Perhaps you’re beginning to roll out marketing automation or some form of company-wide communication program. Buyer insights.
Red Star Kim
JANUARY 5, 2023
Do you have a Key Account Management (KAM) programme at your firm? Key Account Management (KAM) programme (kimtasso.com). Delegate key takeaways and actions. Referrer management – Planning basics and social media (kimtasso.com) March 2016 (role of social media). 33% Dog. Get focused.
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