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Capgemini Report on Innovation Centers: Top 5 Takeaways

Planview

Innovation has never been as misunderstood, challenging, expensive, or transformative as it is today. trillion spent globally on R&D in 2014 alone, it’s perhaps the most crucial initiative people can invest in. Here are our top 5 takeaways on innovation centers from a recent report released by Capgemini.

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6 Ways to Help Customers Avoid Choice Paralysis and Boost Your Conversions [+Examples]

Hubspot Sales

How to Avoid Choice Paralysis Whether you’re buying enterprise software or deciding which car to buy, complex choices aren’t going anywhere. In the case of something like buying B2B software, consider your budget, the business objective you’re trying to fulfill, integration needs, etc. In 2014, P&G’s CEO A.G.

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Crowdsourcing at Work: Open Innovation with Unilever’s Foundry IDEAS™

Planview

Crowdsourcing solutions gives us the best chance of driving real, lasting change — in fact, 85% of the 2014 Best Global Brands have used crowdsourcing in the last ten years. Unilever Foundry is becoming a proven model for generating innovation and harnessing people’s ideas,” says Karen Hamilton, Unilever’s VP of Sustainable Business.

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Increasing net retention requires an innovative approach to CX

Zendesk

But times are changing, and as a result of today’s economic climate, more software and cloud services companies are focusing on profitability instead of growth. In a crowded market like software and cloud services, having a good product isn’t enough. They are in protection mode. You need to have a great experience to match.

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What Sales Leaders Can Learn from Successful Entrepreneurs Under 30

Hubspot Sales

There are plenty of successful inventors, innovators, and businesspeople operating their own companies before they turn 30. Leveraging previous ecommerce experience from his eyewear brand, Enclave , Kane forewent venture capital for his new wallet design in favor of a series of Kickstarters between 2013 and 2014. It has no minimum age.

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Countdown to 2015: Top 5 Smart Selling Tools posts of 2014

SBI

They’ll all be participating in this year’s Dreamforce 2014 event at the Moscone Center in San Francisco. 2014’s Not Over, But These #TopMarketingTools Have Already Won. You’ll find them and more in our new Top Marketing Tools of 2014 guide. There is too much for anyone person to keep track of.

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Why Start a (True) Key Account Management Initiative?

KAM With Passion

Since the beginning of the 21st century smaller companies, for example software or service companies, have developped a more modern and agile approach to Key Account Management, not necessarily based on the massive investments of the traditional approach. It is more competitive and almost saturated.