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Bust These Sales Operations Myths for a Better 2015

SBI Growth

Here are three common Sales Operations myths that will hold you back in 2015. The best teams deal with the world the way it is, not the way they wish it was. Said differently, they deal with the facts and don’t buy into the myths.

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Why Your Marketing Plan Will Fail in 2015

SBI Growth

For most marketing leaders, the annual planning cycle is upon us or will be soon. Your teams are most likely putting together their wish list for next year. New tactics, content, channels and the next big ideas are on their list. You want to go into next year confident that you’ll contribute to the revenue goal.

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Defeating the "No-Decision" Trap: The Power of Divergent Thinking

Holden Advisors

References: 1 Kahneman and Tversky, 1979 2 Forrester Research, Myth-busting insight, 5/25/2015 3 Alison Wood Brooks and Leslie K. Together, these attributes drive profitable growth for both your salesforce and your customers.

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Sales Success in 2015

Engage Selling

“This year is going to be MY year.” Almost without fail, each year we all hear phrases like this leading into January. It’s a good thing. It shows that most people have a genuine interest in being successful. Unfortunately, interest alone is not enough to follow through with creating real success. You must develop an unwavering […].

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Will Your 2015 Sales Strategy Land You in the Outhouse or the Penthouse?

SBI Growth

Top performing sales professionals inherently know the strategic importance of selling value. Too often, activity takes the place of strategic focus to hit short term numbers. This leads to a “race to the bottom” to get the deal. Products and services get commoditized.

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Turning lemons into lemonade: Five ways to reset on customer management fundamentals in a post-pandemic world

Strategic Account Management Association

Prior to MetaCX, he led customer success at Sigstr (acquired by Terminus) and held various customer management roles during his tenure at ExactTarget/Salesforce Marketing Cloud from 2005 to 2015. Dave is also the host of Value Builders, a podcast that aims to uncover the evolving role of value creation in business relationships.

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What Are You Focused On?

Engage Selling

In three weeks we are officially going to be in 2015. You’re hearing me talk a lot about year end activities and tips for starting 2015 on the right foot. Observations from the real World 2014 sales 2015 sales client attraction Colleen Francis Engage Selling Solutions sales sales focus sales success The Sales Leader'

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