Remove 2015 Remove Acquisition Remove Digitalization
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Marketing technology system review – Clean contact data with Cirrom

Red Star Kim

Vuture – his first martech contribution in the digital marketing space – is a recognised and trusted system for many professional services firms. Data is the lifeblood of both traditional and digital marketing. Although HubSpot has suggested the figure is closer to 22% with data from 2013-14 Database Decay Simulation (hubspot.com) ).

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Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Red Star Kim

Includes IPOs, acquisitions, grants, accelerators and news. Fame for accountants and professional services firms “tool for general financial research, benchmarking analysis, screening acquisition targets for your clients, client onboarding, company secretarial services and business development”.

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Coaching and Consulting – People and Problem-Solving skills

Red Star Kim

All of them (to a greater or lesser extent) result in learning and the acquisition of new skills and behaviours. These changes are partly as a result of Covid and the move to remote working but also due to economic changes, digital transformation and emerging technologies. The terms (e.g.

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Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure

Red Star Kim

In some cases this might involve opening in new territories, forming international alliances or mergers and acquisitions. It may take time to build up to a full ROI analysis – especially where both digital and traditional methods of marketing and business development were deployed. Digital and content analytics. Initiatives.

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Referrer Management Strategies – Rationale and Challenges

Red Star Kim

While there are many proven and successful digital marketing strategies and communications strategies when it comes to reaching clients directly – the strategies for forging and developing relationships with third party referrers and intermediaries can be more challenging. mergers and acquisitions) would fall into this category.

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Book review: Influential Internal Communication by Jenni Field

Red Star Kim

There’ an interesting section on generations in the work place – looking at particular at Generation Y and Z and their channel preferences (there’s further great insight into this here: Book review: Digital Body Language – How to build trust by Erica Dhawan (kimtasso.com) ). Chapter 4 is on “ Understanding People”. a sector group)?

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The Ultimate Guide to Personal Branding

Hubspot Sales

Social media accounts, websites, digital portfolios, blog articles, and the various ways you communicate all contribute to your unique identity and image. Keyword phrases could be industry-related ("human resources"), role-related ("talent acquisition manager"), or results-related ("cut hiring costs"). Unaware of your personal brand?