Remove 2015 Remove Artificial Intelligence Remove Communication
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Learning & Development Update: Lean Learning and learning trends

Red Star Kim

Tailor employee development programmes Sydney Finkelstein in March 2015 wrote Why a One-Size-Fits-All Approach to Employee Development Doesn’t Work (hbr.org) “Exceptional bosses don’t leave it to HR to create career progression programs for their team members. A synopsis of the key take-aways: 1. last year. last year.

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Marketing technology system review – Clean contact data with Cirrom

Red Star Kim

To achieve these amazing feats, Cirrom uses artificial intelligence (AI) technology and also machine learning (ML) as it constantly updates its own databases and processes, so it becomes smarter with the more data it cleans. Other points about Cirrom Cirrom integrates will all the major CRM systems including InterAction and SalesForce.

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22 tips on being a persuasive writer in professional services

Red Star Kim

Artificial Intelligence (AI) We looked at several AI writing tools. How can I improve my cross cultural communication (kimtasso.com) Curiosity Humans are curious. Stories were the original form of communication – before writing existed. 22 tips on being a persuasive writer in professional services. Show them with stories.

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Update on marketing and business development (M&BD) team structures

Red Star Kim

I presented a methodology to design marketing and BD team structures in November 2015. Process integration – Some firms separate out marketing, communications and sales functions – usually the larger firms where more specialisation is required. Other firms will have these roles integrated.

Marketing 130
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Context and curiosity drive commerciality and pricing

Red Star Kim

We communicate differently with procurement professionals than other decision-makers and users of professional services. There was naturally much discussion about disruption by Artificial Intelligence (AI) in this regard. Former partner of Eversheds law firm, Kevin Doolan wrote “Mastering services pricing” in 2015.

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Persuasive writing checklist

Red Star Kim

17% What is great writing (fundamentals) 33% Persuasive writing 17% Communications strategy 17% Writing for digital media 17% Writing tools (including AI) How good is your grammar and use of English? 50% Around 6 out of 10 33% 7 out of 10 17% 8 out of 10 Topic of most interest? 33% Very good 67% Average What’s your usual writing process?

Media 130
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15 Science-Backed Tips for Making Better Sales Calls

Hubspot Sales

Highlighting certain words or phrases is an effective communication tool that helps you convey your message better. With machine learning and artificial intelligence on the rise, the influence of science on the world of sales can only go deeper. As Mattermark CEO Danielle Morrill says, “ Speak loud and proud! ”