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Defeating the "No-Decision" Trap: The Power of Divergent Thinking

Holden Advisors

Imagine if you could banish “no-decision” from your sales funnel. They build a shared vision around the ability to address a compelling business need or market opportunity and build the scaffolding of commitment to make this vision a reality. In essence, divergent thinking is the antidote to “no decision.”. They sell potential.

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How Artificial Intelligence Will Change Decision-Making For Businesses

Tenfold

We, in turn, can make more accurate decisions based on AI information. Industry observers tack this resurgence to 2015, when fast and powerful parallel processing became accessible. Blippar, on the other hand, has come out with an augmented reality application that employs deep learning in real-time object recognition in 2015.

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The EAST framework for behavioural nudges in marketing? (Change management)

Red Star Kim

To change behaviour the intervention must be: EASY – If a decision requires minimal effort, it’s more likely to be the one that’s chosen.

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17 Best Business Email Templates to Get New Clients & Boost Sales

Hubspot Sales

Proposal Emails A proposal email can take on a lot of forms, but generally speaking, the term refers to an email that includes pertinent information, valuable context, and a persuasive edge — typically sent during the consideration or decision stage of the buyer's journey. Make it personal but authoritative.

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Countdown to 2015: Top 5 Smart Selling Tools posts of 2014

SBI

2015 looks to be the most exciting year yet for sales and marketing solutions and for those who seek to improve their revenue. As we close out the year, I thought I’d put the spotlight on some of your (and my) favorite posts. There’s a little something for everyone. Thanks for being a loyal reader.

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It's Time to Move From 'Always Be Closing' to This New Sales Mantra

Hubspot Sales

If you pick correctly, you’ll have no problem making 110% of your quota every month. Understand where your prospect is in the decision making process. At this point, potential buyers will begin to sniff around the edges of a resolution, but won’t have defined how much of a material commitment they’re willing to make.

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CMO: Are you going to have a job in 2014

SBI Growth

They are accessing information and making buying decisions differently than they did from the past. Consider this, Gartner says: “through 2015, 80% of social business efforts will not achieve the intended benefits”. These are career making or breaking decisions. If you had 8% more deals would you make the number?