Red Star Kim

JUNE 15, 2023

Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum. Key Account Management (KAM) – Research companies Larger firms may have access to research and knowledge specialists. Others may find that the M&BD team is responsible for research.

Key Account Management 130

Key Account Management Account Management Management Client Relationships 130

Red Star Kim

SEPTEMBER 26, 2023

I presented a methodology to design marketing and BD team structures in November 2015. Or their focus may be on digital and predictive analytics. see Advanced Marketing Management: Principles, skills and tools (kimtasso.com) ). An allied development is those in Account Based Marketing (ABM) roles.

Marketing 130

Marketing Key Account Management Account Management Artificial Intelligence 130

Red Star Kim

FEBRUARY 8, 2024

I’ve summarised the key points here as a supplementary learning resource for the delegates. And I’ve noted the highlights of the sessions by other speakers (How the BD function can be more influential, Rethinking your online strategy, Digital marketing maturity and Best practice for KAM) below. Some automated systems (e.g.

Value Proposition 130

Value Proposition Key Account Management Digitalization Sales 130

Red Star Kim

JANUARY 5, 2023

While there are many proven and successful digital marketing strategies and communications strategies when it comes to reaching clients directly – the strategies for forging and developing relationships with third party referrers and intermediaries can be more challenging. Do you have a Key Account Management (KAM) programme at your firm?

Management 130

Management Media Key Account Management Communication 130

Arpedio

NOVEMBER 30, 2021

How to help your customer’s navigate shifts in 2022 to stay ahead of the competition by leveraging digital tools? How to help your customer’s navigate shifts in 2022 to stay ahead of the competition by leveraging digital tools? ? We asked Jeppe Tølløse, our Account Manager and Private Equity responsible on some tips.

Digitalization 52

Digitalization Account Management B2B Decision-making 52

KAMCast

NOVEMBER 12, 2020

With his 4 th book, Digital Selling, debuting at number 1 on the Amazon charts prior to being published in 2016 Grant went on to publish his latest book, Myths of Marketing, in January 2020. His fourth book, ‘Digital Selling’, debuted at #1 on the Amazon charts prior to being published in September 2016.

Marketing 52

Marketing Key Account Management Publishing Account Management 52

Red Star Kim

DECEMBER 5, 2023

Geographical and psychological distance can seem larger when in a digital space. Another delegate suggested using monday.com | A new way of working to integrate all action lists and help avoid being overwhelmed by so many tasks. Finding ways to meet with people in real time (such as at social events) can help.

CRM 100

CRM Marketing Interpersonal Skills Client Relationships 100