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Campaigns, thought leadership and project management – People, Planning and AI

Red Star Kim

At the recent PM Forum online workshop on “Campaigns, Thought Leadership and Project Management” there were 17 delegates from legal, accountancy and consultancy firms. It is labour intensive to create, develop and promote great communications and thought leadership campaigns. There was much discussion and debate.

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Proactive Marketing and BD Executive: Skills questions

Red Star Kim

Campaigns, thought leadership and project management 18 ways to stretch MBD resources Marketing case studies – Digital thought leadership campaigns Planning Digital Marketing Campaigns and Content Strategy 10 steps to create a business development campaign Project vs campaign management Collaboration Today’s problems are complex.

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Book Review: The Culture Map by Erin Meyer – Decoding how people think, lead and get things done across cultures (Diversity and cross-cultural intelligence)

Red Star Kim

Overview The 2015 book is full of entertaining and relatable workplace stories and anecdotes showing how m iscommunication and misunderstanding occur in multi-cultural settings. Leadership, hierarchy and power) Big D or Little d (Who decides, and how?) Book Review: The Culture Map by Erin Meyer.

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17 Best Business Email Templates to Get New Clients & Boost Sales

Hubspot Sales

It's simple but effective, and it continues to provide the prospect with opportunities to learn about your company, read your thought leadership, and be reminded of your expertise. Editor's note: This post was originally published in October 2015 and has been updated for comprehensiveness.

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Why Social Media Has Changed The Face Of Selling

MTD Sales Training

Websites Are Passé: A 2015 State of Content report by Adobe highlight key websites facts as follows: 39% – People stop engaging with a website if it takes too long to load. 2015 State of Marketing report from Salesforce found the following key statistics: 71% – Marketers believe mobile marketing is core to their business.

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Pitching – Focus on the client’s needs (Let the client do the talking)

Red Star Kim

There are several reviews of great books on selling processes and skills (e.g.

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CRM – Applications, systems and fee-earner engagement

Red Star Kim

(for members of the PM Forum) How to fix the top 5 things that go wrong with CRM February 2024 Simon McNidder PM Magazine (for members of the PM Forum) Proactive Marketing and Business Development Executive December 2024 Analytics and Measurement for Digital Marketing – Kim Tasso November 2024 Complex sales processes made simple October 2024 (..)

CRM