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Turning lemons into lemonade: Five ways to reset on customer management fundamentals in a post-pandemic world

Strategic Account Management Association

By Dave Duke, Co-Founder and CCO, MetaCX, and Joel Schaafsma, Research General Manager, SAMA. In business, it has created an opportunity to reflect on how companies are managing customers, and it has given customers a window of opportunity to re-evaluate their supplier relationships to determine which partnerships are truly valuable.

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Bust These Sales Operations Myths for a Better 2015

SBI Growth

Here are three common Sales Operations myths that will hold you back in 2015. Quota Setting Sales Training Sales Operations Strategy Forecasting sales operations CRM Pipeline Management' Said differently, they deal with the facts and don’t buy into the myths.

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Defeating the "No-Decision" Trap: The Power of Divergent Thinking

Holden Advisors

Top-performing strategic account managers get this. References: 1 Kahneman and Tversky, 1979 2 Forrester Research, Myth-busting insight, 5/25/2015 3 Alison Wood Brooks and Leslie K. They sell potential. Together, these attributes drive profitable growth for both your salesforce and your customers.

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Spotlight on Richard Chaplin, PM Forum and Managing Partners’ Forum

Red Star Kim

So here’s the spotlight on Richard Chaplin, PM Forum and Managing Partners’ Forum. That would give anyone great insight into leadership and management. He then created both the PM Forum and Managing Partners’​ Forum – two key membership groups in professional services. Richard Chaplin and I speak almost every week.

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Campaigns, thought leadership and project management – Early engagement, scoping and risk management

Red Star Kim

At the recent PM Forum online workshop on campaigns, thought leadership and project management there were 17 delegates from legal, accountancy and insolvency firms located in London, Belfast, Sutton Coldfield, Manchester, Newcastle, Cambridge and Dubai. Take time to scope Scoping is a key aspect of project management.

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Valuable resource on change management – The Association of Change Management Professionals (ACMP) Standard for Change Management

Red Star Kim

I have reviewed several books on change management (see the list below) to support those attending training workshops on change management. The standard describes the knowledge, established norms, processes, tasks and skills necessary for change management practitioners. Organizational alignment and change management.

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The EAST framework for behavioural nudges in marketing? (Change management)

Red Star Kim

Change management). Change management) appeared first on Kim Tasso. It helps you apply behavioural science to increase the likelihood of your proposed behaviour change being effective. How might we use the EAST framework for behavioural nudges in marketing?

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