Remove 2019 Remove Account marketing Remove Emotional Intelligence
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Legal marketing case studies – Law firm media relations and integrated campaigns (Kysen)

Red Star Kim

A press campaign coincided with a Vario networking and training event – including emotional intelligence coaching for dealing with clients – supporting the idea that the work was not easy to replicate with AI solutions. The campaign was part of an exciting project 7BR announced in 2022.

Media 130
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Referrer Management – Capacity and Capability

Red Star Kim

Getting people together prompts “ proximity marketing ” – the more they know about and like their colleagues, the more likely they are to refer people to them. Developing self-awareness of your strengths and weaknesses and personal style drives the appetite for further training.

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Proactive marketing and business development executives – CRM, internal engagement and career insights

Red Star Kim

And it is hard to argue with evidence of client sentiment or competitor action.

CRM 100