SAMA releases Biannual 2021 Compensation Report
Strategic Account Management Association
AUGUST 10, 2021
Despite the year everyone had, respondents expect their SAM programs to grow at roughly the same pace –10% – as they projected in 2019. Look for ways to drive people to innovate and demonstrate excellence. Respondents expect big things in the year ahead. Provide recognition to SAMs by sharing a video from leaders or offering coaching.
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