2021 Account marketing Facilitation 
Red Star Kim
NOVEMBER 17, 2023
Case studies: Marketing and Business Development at law and accounting firms. Addleshaw Goddard (lawyers) – Brand campaign An article in Marketing Week reports that the firm never ran a brand campaign pre-2021. Prior to 2019 there were no marketing analytics in place. Some competitors enjoyed 2.5
Red Star Kim
DECEMBER 19, 2023
Vario (pinsentmasons.com) Weightmans – Cyber risk for the reinsurance market With a move to the City of London’s insurance district, the firm wanted to underline its reinsurance market credentials and initiate business development conversations with new clients across multiple classes of insurance.
Red Star Kim
APRIL 17, 2023
Last week I facilitated MBL’s full day training session on “Developing more work from referrers and intermediaries”. Delegates were from legal, accountancy and insolvency firms – both M&BD teams and fee-earners.
Red Star Kim
NOVEMBER 18, 2022
They have saved 10,000 hours of review time, identified 120,000 risks and acquired 20 major new clients – including some well-known brands – since launch in March 2021”. Most of the regular sponsors – Vuture, Mytton Williams, Thomson Reuters HighQ and Conscious – had stands in the refreshment area to facilitate conversation.
Red Star Kim
APRIL 12, 2023
Just before Easter I spent a day facilitating the popular PM Forum training workshop “The Proactive M&BD Executive”.
Red Star Kim
FEBRUARY 14, 2023
This article may also help 6 Steps to Breaking Your Limiting Beliefs (pushfar.com) Know the difference between coaching and consulting We explored various definitions of coaching , including how it has evolved from: “Coaching is a process that helps and supports people manage their own learning in order to maximise their potential, develop their skills, (..)
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