Remove 2021 Remove Digitalization Remove Stakeholders
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The Future of SAM – Revisited

Strategic Account Management Association

This blog post is based on a keynote presentation from the 2021 SAMA Annual Conference. They are: Stakeholder Value : Clients have all had to pivot to survive; as a result, the sources of value creation and relevant stakeholders have shifted. Adjust notion of stakeholder value. The future is now.

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Effective ways to increase access to healthcare stakeholders by 350%

Clarity Engagement Solutions

In response to this challenge, many brand teams chose to amp up their digital efforts. Unfortunately, this translated into pushing the same branded content messages via email not only to physicians, but a broad range of healthcare stakeholders. Get a plan ready for getting access to customers in 2021 that really works .

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Effective ways to increase access to healthcare stakeholders by 350%

Clarity Engagement Solutions

In response to this challenge, many brand teams chose to amp up their digital efforts. Unfortunately, this translated into pushing the same branded content messages via email not only to physicians, but a broad range of healthcare stakeholders. Get a plan ready for getting access to customers in 2021 that really works .

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Strategic customer engagement. A must have plan in 2021

Clarity Engagement Solutions

Have you found that your 2021 strategies for engaging with your customers aren’t working as expected? In 2020 most pharmaceutical companies had to shift strategies to reach their customers via multi-channel, digital platforms, with hope that by 2021, everything would be back to normal. You’re not alone. Find out more. .

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Strategic customer engagement. A must have plan in 2021

Clarity Engagement Solutions

Oh no, 2021 has started and our plan is already outdated! In 2020 most pharmaceutical companies continued their strategic planning as if by 2021 everything would be back to normal. But the reality is, 2021 is far from that. We are changing our habits and your healthcare stakeholders aren’t any different. Sounds familiar?

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28th PM Forum Conference: Organisational culture, mentoring, digital distraction, ESG and client experience (2023)

Red Star Kim

28 th PM Forum Conference: Organisational culture, mentoring, digital distraction, ESG and client experience (2023) Reprinted from PM Magazine With 100+ people enjoying coffee in bright orange TUC mugs, the buzz heightened to good vibrations: Connecting with familiar faces and new friends, both old hands and the next generation.

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Achieve more engagement and buy-in: Relationships, Plan, Expectations, Benefits, Persuasion and Training

Red Star Kim

At the recent Training – PM Forum on “ Buy-in, engagement and stakeholder management ” workshop we welcomed executive and manager delegates from legal and accountancy firms as well as a delegate from Poland. This is challenging as everyone is time poor and most communications are digital. One size certainly doesn’t fit all.