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PM Conference Report 2022: Strategy implementation, Employer Value Propositions (EVP), Storytelling and Client Feedback. The event took place on September 29 th 2022. Psychology in marketing and selling from PM Forum 2015 (kimtasso.com). This article was published in the latest edition of PM Forum Magazine.
There was also much debate about the use of artificialintelligence (AI). See also integrated-business-planning-oct12.pdf We looked at some ways in which this could be achieved.
When it comes to trend spotting in the marketing space, there’s a bright, shiny thing in the room: artificialintelligence. AI is clearly top of mind for marketers. Marketing budgets have remained relatively flat at 9.1 percent in 2022. percent in 2023, a slight drop from 9.5
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