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20 Innovative CRM Trends to Pay Attention to in 2022

Hubspot Sales

As 2022 approaches and we move further into the new decade, some key CRM trends will shake up the industry as we know it. CRM Trends for 2022. As a tech trend for 2022, teams will increasingly wonder: why do we pay for App A when App B can now tick that box and more? AI is becoming a key part of CRM systems.

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Cybersecurity best practices to empower your team

Zendesk

It’s Cybersecurity Awareness Month! According to the Cisco Cybersecurity Report Series 2020 , 40 percent of organizations suffer from cybersecurity fatigue—defined as virtually giving up on proactively defending themselves against malicious actors. Make security a priority. Staying ahead of the threat landscape is challenging.

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Value selling framework & methodology for 2022

Zendesk

For example, if you’re selling cybersecurity software, inform your prospects how vulnerable their data is. The post Value selling framework & methodology for 2022 appeared first on Zendesk. Prospects will be more likely to make a purchase when they’re buying from an advisor and friend.

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Words! What are they good for?

Zendesk

This year marks the 20th anniversary of Cybersecurity Awareness Month. A lot has happened since government and industry first came together to raise awareness about cybersecurity. Fun fact: More than 80 zero-day exploits were detected by Mandiant Threat Intelligence in 2021, an all-time high for the cybersecurity industry.

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Telephone skills for lawyers and accountants – Confidentiality, client experience, accents and gatekeepers

Red Star Kim

Telephone Confidentiality Some forms of communication are known to be confidential – for example: email (assuming good cybersecurity) and WhatsApp (encryption). This post picks up on the key themes arising and the delegate polls, questions and takeaways are shown below as a further learning resource.

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Campaigns, thought leadership and project management – Early engagement, scoping and risk management

Red Star Kim

20% Lack of fee-earner engagement 20% Lack of M&BD time/resource 20% Integration with other aims/projects/campaigns 13% Culture (politics, lack of rewards) 7% Lack of senior support 7% Unclear or unrealistic aims/expectations 7% Scope creep 7% Poor internal communications/silo mentality Related campaigns, thought leadership and project management (..)

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5 Examples of Disruptive Startups to Inspire Entrepreneurs in 2025

Hubspot Sales

The companys platform allows these organizations to swiftly restore operations in case of a cyber-attack within 30 seconds an incredible feat in the cybersecurity world. million cybersecurity project funded by the BIRD Foundation. Since 2021, the Israeli startup has raised a total funding of $9.5