Customer Think

FEBRUARY 25, 2023

Here’s a round-up of new ideas and trends I’m seeing in B2B marketing, to help us plan for 2023. Marketing spend trends for 2023. The Winterberry Group has recently released its annual projections on marketing spend, and I am happy to say that t.

B2B 122

B2B Marketing Digitalization 122

The Center for Sales Strategy

NOVEMBER 17, 2022

With less than six weeks until 2023, let’s dive into a few things to check off or add to your list. This is the glorious time of year when most leaders are engulfed in budgets, planning, meetings, and deadlines.

Meetings 118

Meetings Marketing Sales 118

Red Star Kim

JUNE 7, 2023

Competitor analysis is discussed further here Pitching, differentiation and competitor analysis (kimtasso.com) It was interesting to read about the success of a “ one firm” strategy Capturing the value of ‘one firm’ | McKinsey (May 2023) where research across 2,000 companies shows that it pays to operate as “one firm.”

Artificial Intelligence 130

Artificial Intelligence Transportation Digital Transformation Innovation 130

Customer Think

JANUARY 20, 2023

Let’s start 2023 with a retail homework assignment. List the top three reasons your customers are loyal to you. Convenience doesn’t count. I’ll wait. Here’s the point: Retailers and brands tend to confuse customer habits with customer loyalty.

Retail 135

Retail 135

Red Star Kim

SEPTEMBER 29, 2023

Below is a summary of the key issues discussed in September to illustrate the nature of information and debate typical of these meetings: Managing Partners’ Forum – Highlights from the Advisory Board Meeting September 2023. This compares with 84% for the Spring 2023 tracker and 71% for the Winter 2022 tracker.

Meetings 130

Meetings Government Management Finance 130

Customer Think

JANUARY 22, 2023

In 2023, this will remain the case as the hybrid working model continues to be adopted by more companies. The way we work has completely changed in the past few years. As economic pressures increase in the face of the recession, the gig economy could become a vital source of income for many people and […]

Customer Experience 122

Customer Experience Leadership 122

Red Star Kim

JUNE 12, 2023

Digital Marketing update webinars (June 2023). kimtasso.com) The post Digital Marketing update webinars (June 2023) appeared first on Kim Tasso. It’s hard to find valuable and reliable sources of information so I wanted to share some insights from some excellent webinars I recently attended.

Digitalization 130

Digitalization Marketing Advertising B2C 130

Red Star Kim

NOVEMBER 24, 2023

28 th PM Forum Conference: Organisational culture, mentoring, digital distraction, ESG and client experience (2023) Reprinted from PM Magazine With 100+ people enjoying coffee in bright orange TUC mugs, the buzz heightened to good vibrations: Connecting with familiar faces and new friends, both old hands and the next generation.

Digitalization 130

Digitalization Leadership Marketing Brainstorming 130

Red Star Kim

NOVEMBER 13, 2023

This American book talks you through the strategy development process for a fictious law firm become the firm of choice – strategy development (kimtasso.com) One delegate asked for business plan templates – and the post I just mentioned explains why templates are not always a good idea.

Business Planning 147

Business Planning Emotional Intelligence Marketing Management 147

RAIN Group

NOVEMBER 30, 2022

2023 is shaping up to be a challenging year for sellers. In this infographic, you'll find 8 areas of focus for 2023, each a category where Top-Performing Sellers excel compared to The Rest. With economic uncertainty and organizations everywhere tightening their belts, sellers are hard-pressed to stay efficient and keep revenue flowing.

Sales 110

Sales Organization 110

Hubspot Sales

JANUARY 17, 2023

Here, we'll cover the basics of tech sales, the pros and cons of working in this industry, and how you can kickstart a career in tech sales in 2023. How to Get Into Tech Sales in 2023. Table of Contents. What is tech sales? What is a tech sales rep? Should you work in tech sales? Admittedly, this definition is broad by design.

Sales 135

Sales Software Software Negotiation 135

RAIN Group

DECEMBER 20, 2023

2023 has seen sellers and sales organizations adapting to longer sales cycles and more deals lost to no decision. More than ever, sellers were challenged to be resilient while maintaining a tight focus on value, building relationships, and being responsive to buyers’ changing needs.

Sales 109

Sales Sales Management Organization Management 109

MDI Training

JUNE 26, 2023

“The Future of Learning in London: 3 Highlights of the HR & Learning Technologies 2023″ The Learning Technology 2023 in London was a groundbreaking event that showcased the latest developments in learning and technology. Read More 3 Highlights of HR and Learning Technologies 2023 by Aline | 26. by Aline | 28.

Digital Transformation 96

Digital Transformation e-Learning Artificial Intelligence Leadership 96

Customer Think

DECEMBER 16, 2022

The year 2023 is almost here, so that means it’s time to put your marketing plans into action and find new ways to connect with your target audience. Business leaders and marketers want to do everything they can to create a top-notch customer experience (CX). It’s no wonder why; happy shoppers turn into long-term customers […].

Customer Experience 119

Customer Experience Marketing 119

The Center for Sales Strategy

JUNE 6, 2023

As we continue to navigate 2023, it becomes crucial for sales professionals and organizations to stay ahead of the curve by embracing emerging trends that can enhance their sales strategies and drive sustainable growth.

B2B 106

B2B Sales Organization 106

Zendesk

MARCH 20, 2023

The post State of Retail CX 2023 appeared first on Zendesk. Retailers that rise to the challenge reap the rewards–higher CSAT, deeper customer loyalty, and solid ROI. In this guide, you’ll get the latest retail insights and actionable tips on how to supercharge your CX.

Retail 98

Retail Customer Experience 98

Sales Readiness Group

OCTOBER 30, 2023

SRG had the privilege to witness the evolution of sales enablement at the SES Experience 2023. Marking our fifth year at the event, this edition was truly distinctive. Here are some highlights and a sneak peek into the paradigm shifts in the sales enablement arena as we move into 2024.

Sales 118

Sales 118

Hubspot Sales

APRIL 6, 2023

In this post, we highlight the top 10 for 2023: 1. In B2B, transactions involve two businesses, while in B2C, businesses sell directly to consumers. To stay on top of the ever-evolving B2B ecommerce game, you need to pay attention to trends.

eCommerce 130

eCommerce B2B B2C Retail 130

Zendesk

JUNE 20, 2023

The post State of Manufacturing CX 2023 appeared first on Zendesk. Download this report for three customer stories and insight on how manufacturers can elevate their CX through AI and increased personalization.

Manufacturing 97

Manufacturing Profitability 97

Customer Think

APRIL 16, 2023

With ongoing shifts in the economic climate, customer retention continues to be a main focus—and in many cases, it has become even more important in 2023. According to a report by Twilio, in the face of recession, 67% of businesses are shifting focus from customer acquisition to customer retention.

Acquisition 111

Acquisition 111

Help Scout

AUGUST 22, 2023

Here are 7 important trends that will affect your work in customer service and experience for 2023, from supply chain recovery to AI-driven productivity. Read the full article

Supply Chain 101

Supply Chain 101

Customer Think

MARCH 6, 2023

Unsteady markets, rising inflation and a looming recession have businesses and consumers alike taking a more frugal approach, making profitability an uphill climb for SMBs in 2023. With approximately 45% of small businesses failing within their first five […]

Marketing 111

Marketing Meetings CRM Small Business 111

Nutshell

DECEMBER 22, 2023

START YOUR FREE TRIAL The post 10 Best Survey Apps of 2023: Hear From Your Audience appeared first on Nutshell. Get an easy-to-use CRM that’s intuitive yet powerful Give our powerful, easy-to-use CRM a try for free for 14 days — no credit card required!

CRM 126

CRM Software Software Internet 126

NG Data

JUNE 13, 2024

of marketing budgets in the US by 2023. The pandemic accelerated e-commerce, with US revenue rising from $516 billion in 2019 to $644 billion in 2020, and it is expected to reach $1,011 billion in 2023. Source The post Digital Marketing Statistics 2023: How Your Strategy Measures Up appeared first on NGDATA.

Digitalization 81

Digitalization Marketing Advertising Media 81

Force Management

JANUARY 4, 2024

2023 was a great year for the Revenue Builders Podcast. We enjoyed hosting conversations with some truly transformative leaders, from sales executives at "Unicorn" tech companies to founders of inspiring charitable organizations.

Decision-making 83

Decision-making Organization Sales 83

Hubspot Sales

APRIL 5, 2023

Explore different salary stats (as of 2023) that different sales positions provide and what skills these roles require. Understanding how leads are generated in 2023 can help you predict what your career in sales has in store this next year.

Sales 128

Sales Software Software Meetings 128

Red Star Kim

APRIL 5, 2023

So here are two 2023 benchmarks for law firms: The Law Society/Hazelwoods and the Institute of Legal Finance & Management (ILFM)/Crowe. It’s interesting to compare the results from the two benchmarks.

Finance 100

Finance Profitability Management Remote Working 100

Hubspot Sales

JANUARY 5, 2023

Here, I spoke with Mike about how the software buyer's journey has changed, according to new data from G2's 2022 Buyer's Behavior Report — plus, how your sales strategy should pivot in 2023 to meet new buyers' expectations. How to Shift Your Sales Strategy to Match the New Buyer's Journey in 2023. Let's dive in.

Stakeholders 116

Stakeholders Software Software Decision-making 116

Hubspot Sales

DECEMBER 23, 2022

Our team gathered 19 of the best sales prospecting tools on the market in 2023. The 19 Best Sales Prospecting Tools. Looking for a sales prospecting solution, but not sure where to start? Review key features and find out which will work best for you. HubSpot Sales Lead Software. Image Source.

Artificial Intelligence 128

Artificial Intelligence Sales CRM Decision-making 128

Hubspot Sales

MARCH 8, 2023

We wanted to provide you with a list of some of the most hireable sales jobs for 2023 and beyond — so you can choose the best job for you. But locking in on a role you can secure and grow in can be tough. The demand for certain sales roles rises and falls as time passes. Most Hireable Sales Jobs Right Now 1.

Financial Services 122

Financial Services Manufacturing Finance Transportation 122

Customer Think

JANUARY 12, 2023

2022 has taught us to expect the unexpected. The Ukraine conflict, the energy crisis, the rising scepticism among businesses and consumers due to rising costs, and the emergence of the recession that fundamentally altered the dynamics of the eCommerce post-pandemic recovery, were the most surprising events of 2022 for everyone.

eCommerce 119

eCommerce Digitalization Marketing 119

Customer Think

JANUARY 26, 2023

Contact center leaders, your time is now. Customer service and customer experience analysts and thought leaders are suggesting that the contact center is “the next big tech frontier.” Investment in the contact center is increasingly—finally.

Customer Experience 145

Customer Experience 145

Customer Think

JANUARY 30, 2023

“Do more with less” may be more prevalent this year as some tech firms and many others trim their customer experience teams, programs, and the experience itself. But maybe this is the wrong path! Perhaps your customer experience management is on a misguided trajectory. A warped or dusty lens causes poor vision. If your aim […]

Customer Experience 140

Customer Experience Management 140