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AccountPlanningGrowth Strategy For businesses looking to grow their revenue and achieve their goals, an effective accountgrowth strategy is essential. This strategy involves developing a comprehensive plan to manage and grow the customer accounts that are critical to the business’s success.
Account managers are tasked with managing these accounts, serving as the main point of contact, and ensuring that the customers achieve the outcomes that they purchased your tool or service for. A strategic accountdevelopmentplan serves as a roadmap for nurturing and growing these important accounts.
In order to do so, you should invest in your account management processes – so you can equip your strategic account managers with the best working environment to manage the complex journey of long-term accountdevelopment. What Is an Account Manager? Automation of Account Management with ARPEDIO.
Set objectives & strategy A SAM should create a sensible and sustainable strategy for strategic accounts, help develop the accountplan, and build buy-in across the organization. AI tools to augment the SAM might include: Embedded tools to predict strategic accountgrowth areas. Create digital twins.
I have worked in many different kinds of assets of account management, I mean the full spectrum, I have done roles, which have been very hybrid and touched a little bit on project delivery and account management. The AM role for me, I rely on the account manager to have an eye on the future. So that’s it.
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