Account Development Account Management Profitability 
Upland
APRIL 20, 2023
How can effective account management help you defend and grow revenue? You need a strategy to defend and grow revenue in not only key accounts, but in every account. Here’s where having a sales account management strategy becomes indispensable. First, a quick primer – what is account management?
Hubspot Sales
AUGUST 17, 2020
When establishing a new customer account, the business should perform due diligence to determine if taking the account is in the best interest of the bottom line. This is where account development becomes a helpful function. Individuals in this role are commonly referred to as an account development manager.
Account Manager Tips
MARCH 23, 2021
Portrait Software became a key account, and within 18 months, that partnership led to winning the larger Pitney Bowes business. Which is why key account management is so important. So be ruthless when selecting key accounts if you want a return on investment (or hire more account managers.)
ProlifIQ
JUNE 21, 2023
Strategic Account Management in B2B Welcome to our comprehensive guide on strategic account management. Whether you’re an experienced strategic account manager or aspiring to become one, we share the knowledge and skills needed to excel in this critical role.
Arpedio
JANUARY 11, 2023
How to Succeed With Account Management. Let’s show you how to get the most out of your account management! In this blog, we’ll break down the concept of account management, and why it’s so important in order to drive a successful business in today’s increasingly complex B2B industry. Back to blog.
Arpedio
AUGUST 24, 2022
Account Planning: Manage Long-Term Account Development. Account Planning: Manage Long-Term Account Development. ? Think of it like this: a marketing strategy that sales, marketing and account management professionals use in order to maintain marketing efforts to their existing clients.
Arpedio
MAY 10, 2023
Why Key Account Management is Essential for Business Success ← Back to blog In today’s fast-paced business world, simply acquiring new customers isn’t enough – you need to keep them coming back for more. That’s where Key Account Management (KAM) comes in. What is Key Account Management?
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