Mercuri International
FEBRUARY 7, 2025
Fierce competition, shifting customer behavior, accelerated innovation, automation, new technological solutions, and changing values are among the key forces driving this transformation. Strengthening account management strategies will help teams build sustainable, long-term relationships with clients.
Arpedio
AUGUST 24, 2022
Account Planning: Manage Long-Term Account Development. Account Planning: Manage Long-Term Account Development. ? Thus, account planning occurs in order to better understand clients’ motivation and needs, and in return, you can form meaningful relationships with your accounts. Back to blog.
Account Manager Tips
MARCH 23, 2021
Culture of innovation. How innovative is your customer? They can enhance your solutions by partnering with you on product development. I would add that your strategy for resourcing and working with a key account can be different. Products and services requirements. Are customer satisfaction scores high?
DemandFarm
AUGUST 23, 2024
Org Chart by DemandFarm, a 100% Salesforce-native app, empowers sales and account management teams to visualize complex organizational hierarchies, create context-rich relationship maps, and develop effective engagement strategies—all within Salesforce.
Mercuri International
MAY 23, 2023
Use AI-based simulations to deliver value propositions and iterate innovations or prototypes through virtual trial and error. McKinsey & Company AI tools for the augmented account manager could be invaluable when it comes to: Predicting demand for a given solution by analyzing patterns. Account planning automation.
Arpedio
JUNE 9, 2022
Based on thorough account assessments directly in Salesforce, ARPEDIO’s Account Planning tool ensures a unique management overview of performance across all key accounts, while equipping strategic account managers with the best working environment to manage the complex journey of long-term account development.
ProlifIQ
JUNE 21, 2023
Strategic accounts are not just any customers; they are the key customers that hold significant value and have the potential to contribute substantially to the company’s growth and revenue. A strategic account development plan serves as a roadmap for nurturing and growing these important accounts.
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