Hubspot Sales

NOVEMBER 9, 2023

Despite dating all the way back to the MySpace era , marketing on X (formerly called Twitter) is still untouched for many businesses. Behind its mysterious gestalt lies an enormous sea of opportunity for brands who learn to use X for marketing and sales. Dust off your account (or start one from scratch). The tempo is fast.

Media 116

Media Marketing B2C Finance 116

Zendesk

MAY 19, 2022

Most companies focus their efforts on outbound leads through marketing strategies, social sales, and ad campaigns. CAC includes marketing expenses, sales rep pay and commission, and work hours dedicated to wooing that customer. Value chain refers to the value your company brings to the market. Customer acquisition cost (CAC).

B2C 98

B2C Sales CRM Profitability 98

Hubspot Sales

APRIL 27, 2023

Because new software is being pushed into the market almost every day, the demand for SaaS sales professionals will only grow. Artem Sergienko , head of marketing at LLC.Services , knows this all too well. Understand the target market. As you study the product, study the target market you'll be selling to.

Sales 126

Sales Account Management Communication Sales Management 126

ProlifIQ

APRIL 21, 2023

Businesses should prioritize key accounts by developing a deep understanding of their needs. This involves incorporating best practices for account planning and management. Your account growth strategy will be implemented by your sellers and customer success.

Account Growth 52

Account Growth Account Planning Key Account Management Account Management 52

PartnerTap

JANUARY 5, 2021

And successful partner ecosystems are becoming even more important for technology companies in each market. At the end of the day, the only definition of a successful partnership is one that drives more revenue for both companies. Nothing else matters.

Publishing 59

Publishing Account Development Marketing Sales 59

SBI

JULY 1, 2020

In too many organizations, account planning is treated as the exclusive domain of sales. Perhaps your marketing team is noticing some new market trends, your customer success team identifies additional client business needs, or your product team is inspired to develop a new offering. Mark founded the startup Novient, Inc.

Account Planning 72

Account Planning Decision-making Stakeholders Leadership 72

Revegy

NOVEMBER 8, 2018

Before we dive into account planning best practices, let’s all get on the same page about account planning. Muñoz defines account planning as: A structured, repeatable methodology for analyzing an account or set of assigned accounts, developing a deeper understanding and identifying opportunities.

Account Planning 56

Account Planning Global Accounts Acquisition Account Development 56

Arpedio

JANUARY 3, 2024

They are responsible for: Identifying potential leads and nurturing them into clients Executing persuasive pitches and presentations Negotiating contracts to close deals Their goal-oriented approach and sales prowess ensure that the pipeline of new clients remains robust, contributing to the company’s expansion and market presence.

Account Management 52

Account Management Management Acquisition Account Growth 52

ProlifIQ

JUNE 21, 2023

Strategic accounts are not just any customers; they are the key customers that hold significant value and have the potential to contribute substantially to the company’s growth and revenue. A strategic account development plan serves as a roadmap for nurturing and growing these important accounts.

Account Management 52

Account Management Management Account Planning Stakeholders 52

Arpedio

MAY 10, 2023

It involves identifying these accounts, developing a customized approach to meeting their needs, and building strong personal relationships with key stakeholders. The goal of key account management is to improve customer retention, increase revenue and profitability, and strengthen the company’s position in the market.

Key Account Management 52

Key Account Management Account Management Management Profitability 52

Arpedio

JANUARY 11, 2023

In order to do so, you should invest in your account management processes – so you can equip your strategic account managers with the best working environment to manage the complex journey of long-term account development. What Is an Account Manager? No, we don't use Salesforce yet. Let's talk.

Account Management 52

Account Management Management Key Account Management B2B 52

DemandFarm

APRIL 26, 2023

They are also responsible for identifying new opportunities for growth and working closely with internal teams to develop strategies that drive revenue growth. They must also collaborate with marketing, sales, and product development teams to ensure that their clients receive the best possible service and support.

Key Account Management 52

Key Account Management Account Management Interpersonal Skills Management 52

Arpedio

DECEMBER 19, 2023

Table of Contents Introduction to Account-Based Selling Strategy In the dynamic world of sales, the emergence of Account-Based Selling (ABS) has marked a significant shift in how businesses approach their sales and marketing efforts. Personalized Engagement : ABS thrives on personalization.

Decision-making 52

Decision-making Account Planning CRM Marketing 52

Arpedio

JUNE 9, 2022

Another important thing to bear in mind: key account management is one of the few strategies every company could (and perhaps should) take in order to become truly proactive. You need to be extremely sharp with your messaging, your marketing communication, and with what the sales people are going to say to clients. A digital journey.

Key Account Management 52

Key Account Management Account Management Sales B2B 52

Arpedio

JUNE 16, 2022

Combining the two solutions enables a unique management overview of account performance across all strategic key accounts while equipping strategic account managers and account teams with the best professional tool on the market.

Account Planning 52

Account Planning Account Management B2B Prioritization 52

Mercuri International

MAY 23, 2023

Here is a non-exhaustive list of the current practical applications of AI in strategic account management. Gain account insights SAMs gather information on the account to gain insights and analyze information about the customer’s market, competitive situation, objectives, and needs. Account-based marketing.

Artificial Intelligence 52

Artificial Intelligence Value Proposition Account Management Co-Creation 52

SmartKarrot

JUNE 27, 2022

Collaborate with functional business leaders to drive product improvements, customer marketing and surveying efforts, and delivery and support CSAT. Develop relationships and coordinate business reviews with senior leaders at our largest and most critical accounts.

Customer Success 3

Customer Success Account Development Stakeholders Account Management 3

SmartKarrot

DECEMBER 13, 2022

Role: Global Director, Customer Success Location: London, England, United Kingdom Organization: SymphonyAI As a Global Director of Customer Success, you will work with Go to Market, product, and engineering colleagues in all regions to ensure the success of the business in achieving its growth, customer, people, and financial goals.

Customer Success 19

Customer Success Onboarding Government Leadership 19

SmartKarrot

JANUARY 13, 2022

Partner with the sales team to maximize their win rate and help to identify areas for account growth within existing accounts. Develop best practices for new customer onboarding and customer growth to ensure ongoing customer success. Be outcome-oriented and metric-driven in your approach to making customers successful.

Customer Success 19

Customer Success Onboarding Value Proposition Account Growth 19

SmartKarrot

NOVEMBER 2, 2022

Establish high quality, relevant, service experience across a wide range of customers, including Enterprise, Mid-Market, Agency, and Channel Partners. Manage multiple enterprise accounts; develop positive working relationships with all client touch points.

Customer Success 19

Customer Success Stakeholders Onboarding Finance 19

SmartKarrot

AUGUST 19, 2022

Work with marketing department on customer communication strategy and nurture campaigns. Develop client relationships that promote retention and loyalty, ultimately improving customer lifetime value. Collaborate with Product, Marketing, Customer and Change Management teams to develop and deliver customer benefits.

Customer Success 19

Customer Success Construction Negotiation Acquisition 19

SmartKarrot

NOVEMBER 26, 2021

Build relationships and maintain the health of your accounts. Develop relevant content related to data-driven fundraising best practices. Working with Marketing and Sales teams to develop acquisition and growth strategies as identified through customer insight and analysis. Results-oriented and exceeds quarterly goals.

Customer Success 19

Customer Success Acquisition Onboarding Government 19

SmartKarrot

JANUARY 10, 2023

Role: Customer Success Lead Location: Remote, Canada Organization: Testimonial Hero As a Customer Success Lead, you will be developing and managing value-based relationships with the highest-value accounts with a focus on agreement completion and retention. Apply here: [link].

Customer Success 19

Customer Success Supply Chain Co-Creation Client Onboarding 19

SmartKarrot

NOVEMBER 11, 2022

Maintain an effective account governance process in collaboration with customers’ key stakeholders as well as the internal account team. Manage customer interactions in a manner that establishes credibility and trust as a business advisor to a specified portfolio of accounts. Apply here: [link].

Customer Success 3

Customer Success Government Account Development Stakeholders 3

SmartKarrot

AUGUST 4, 2022

Develop ways to be innovative in Client Success by researching and developing programs that encourage customer advocacy, retention, and product marketing. Work closely with Darktrace Customer Marketing to define and develop content for the customers. On board and train new customers on the solution.

Customer Success 19

Customer Success Stakeholders Innovation Facilitation 19

SmartKarrot

SEPTEMBER 19, 2022

Leads senior and experienced direct reports and colleagues while holding the team accountable to high standards and developmental goals; holds crew and self accountable to financial targets. Setting clear growth and retention strategy for the assigned market segment.

Customer Success 19

Customer Success Account Planning Retail Account Development 19

SmartKarrot

MARCH 17, 2023

Working effectively with key stakeholders across the organisation will require alignment with Sales on cross-selling and up-selling as well as a focus on selling with a retention focus; alignment with Product and Business Development on guiding Product Roadmap; and alignment with Marketing on guiding Marketing activities to Current Subscribers.

Customer Success 19

Customer Success Account Development Onboarding Stakeholders 19

SmartKarrot

APRIL 4, 2022

Represent the voice of the customer to provide input into the core product, marketing, and sales process. Collaborate with the development team to set up or configure the software platform per customers’ requirements. Communicate with customers about their adoption trends, sentiment, and mining opportunities for deeper engagement.

Customer Success 19

Customer Success Shareholders Onboarding Account Management 19

SmartKarrot

DECEMBER 2, 2022

Development of territory and account development, training, and educational plans. You will write, execute, and train others on a playbook for a mid-market and enterprise customer success motion (post-onboarding adoption, renewal, expansion). Onboard and train new customers on the solution. Apply here: [link].

Customer Success 19

Customer Success Onboarding Account Planning Account Development 19

SmartKarrot

SEPTEMBER 27, 2021

Build relationships and maintain the health of your accounts. Develop relevant content related to data-driven fundraising best practices. Serve as your clients’ advocate internally by liaising with senior company leaders including sales, marketing, product, engineering, and support.

Customer Success 19

Customer Success Stakeholders Onboarding Government 19

SmartKarrot

MARCH 30, 2023

To design account strategies and build account plans, define growth objectives and the requirements to fulfil them, and support staff headcount requirements, collaborate with sales representatives, customer success representatives, and account development representatives.

Customer Success 19

Customer Success Advertising eCommerce Stakeholders 19

Account Management Skills

MARCH 20, 2023

As Kio says, the pure account management role is very much about understanding the client’s business and market, looking proactively at how the agency can bring more value and having those client improvement conversations. So both of them have very different skills and competencies.

Digitalization 52

Digitalization Account Management Decision-making Management 52

SmartKarrot

MARCH 30, 2023

To design account strategies and build account plans, define growth objectives and the requirements to fulfil them, and support staff headcount requirements, collaborate with sales representatives, customer success representatives, and account development representatives.

Customer Success 15

Customer Success Advertising eCommerce Stakeholders 15

SmartKarrot

JUNE 28, 2021

Build relationships and maintain the health of your accounts. Develop relevant content related to data-driven fundraising best practices. Capture and document the developer journey, working cross-functionally to launch product demos, community tutorials and content marketing.

Customer Success 10

Customer Success Stakeholders Leadership Facilitation 10

SmartKarrot

FEBRUARY 8, 2021

Identify and achieve targets on renewal rates, customer satisfaction, expansions, upsells, and new opportunities in assigned accounts. Develop ScienceLogic champions and generate customer references for the marketing team. Manage a portfolio of accounts ranging from SMB to Enterprise (1000+ employees).

Customer Success 10

Customer Success Onboarding Stakeholders Publishing 10

SmartKarrot

APRIL 29, 2021

Build relationships and maintain the health of your accounts. Develop relevant content related to data-driven fundraising best practices. Help migrate clients to a new cookieless future, educating and evangelizing new LiveRamp solutions in the market driving customer adoption.

Customer Success 10

Customer Success Value Proposition Stakeholders Finance 10

SmartKarrot

MARCH 3, 2021

Apply here: [link] Role: Customer Success Director Location: New York, NY, US Organization: MadHive As a Director of Customer Success, you will assign and delegates the appropriate team members to own accounts. Develops a playbook for CSM/CSA to follow for a particular account, including a plan of attack for onboarding & kick-off call.

Customer Success 10

Customer Success Finance Facilitation Account Development 10