SalesPop

APRIL 30, 2021

It has prioritized lead and opportunity management over account management. Guided by both the industry and the CRM solutions they were using, businesses and organizations never really dug into real account management. A vital key to strategic account management is creating value for the customer.

Account Management 80

Account Management Management Value Proposition CRM 80

Revegy

OCTOBER 2, 2019

of sales organizations don’t take advantage of account planning to grow their strategic accounts. CSO Insights/MHI 2018 Sales Effectiveness Study. Why isn’t everyone successful when it comes to key account management? The 5 Challenges of Growing Key Accounts. If you want to win, you need to keep up.

Account Growth 69

Account Growth Key Account Management Account Management Account Planning 69

Account Management Skills

AUGUST 24, 2021

In this episode, I talk to Alex Raymond from Kapta about everything to do with account management processes. Not project management systems, not CRM systems, but having a dedicated system to guide the agency account management team, when it comes to managing and delve developing existing client relationships.

Account Management 98

Account Management Management Account Planning Co-Creation 98

ProlifIQ

APRIL 21, 2023

Account Planning Growth Strategy For businesses looking to grow their revenue and achieve their goals, an effective account growth strategy is essential. This strategy involves developing a comprehensive plan to manage and grow the customer accounts that are critical to the business’s success.

Account Growth 52

Account Growth Account Planning Key Account Management Account Management 52

Account Manager Tips

DECEMBER 4, 2024

The post The 5 Client Priorities Behind Every Winning Sales Strategy first appeared on The KAM Coach How to create sales strategies that win every time: Focus on these 5 client priorities and deliver the results your clients truly care about The KAM Coach - Key Account Management Training, Coaching & Consulting

Key Account Management 130

Key Account Management Account Management Sales Management 130

DemandFarm

NOVEMBER 22, 2024

Do you know how the top key account managers (KAMs) become the top KAMs? They don’t just respond to an account’s needs—they anticipate them, creating proactive strategies that build trust and deepen relationships. Key Focus Areas for High-Impact Account Management Teams 1.

Key Account Management 52

Key Account Management Account Management Management Stakeholders 52

Arpedio

JANUARY 3, 2024

In the intricate world of business operations , the distinction between roles in sales and client management is pivotal. Specifically, sales positions such as Account Executive and Account Manager are critical in driving a business’s success. Who is an Account Executive?

Account Management 52

Account Management Management Acquisition Account Growth 52

Account Management Skills

SEPTEMBER 13, 2023

I speak to multiple account managers (AMs) every day. Hybrid’ AMs (project managing as well as responsible for account growth) particularly struggle. Account managers generally want to be more informed. And it frustrates them.

Account Management 52

Account Management Management Account Growth Client Development 52

DemandFarm

OCTOBER 15, 2024

So is AI expected to eat up your Key Account Manager’s jobs as well? It depends on your Key Account Management (KAM) maturity level, your approach to your KAM program, your goals, and how you want to roll with the AI punches. The dreaded side instils fear that it will usurp the role of the Key Account Manager.

Key Account Management 52

Key Account Management Account Management Management Decision-making 52

Arpedio

JANUARY 5, 2024

At the heart of every thriving enterprise lies a keen focus on business relationship optimization , a task achieved through strategic roles that many might find overlapping—Account Management and Customer Success.

Account Management 52

Account Management Customer Success Management Energy and Utilities 52

SOAR Performance Group

DECEMBER 13, 2023

A challenging market in recent years has caused many companies to reconsider how they balance new account acquisition with existing customer expansion. Keep reading for 3 practical shifts your organization […] The post 3 Practical Ways to Optimize Account Growth appeared first on SOAR Performance Group.

Account Growth 59

Account Growth Acquisition Organization Marketing 59

ProlifIQ

JUNE 21, 2023

Strategic Account Management in B2B Welcome to our comprehensive guide on strategic account management. Whether you’re an experienced strategic account manager or aspiring to become one, we share the knowledge and skills needed to excel in this critical role.

Account Management 52

Account Management Management Account Planning Stakeholders 52

Arpedio

APRIL 30, 2024

Understanding Account Growth Strategy In this section, we will take a closer look at the intricacies and purpose of account growth strategy. Understanding how to effectively implement this strategy is crucial for long-term success in maximizing your business growth and revenue.

Account Growth 52

Account Growth Client Relationships Business Growth CRM 52

Arpedio

JANUARY 11, 2023

How to Succeed With Account Management. Let’s show you how to get the most out of your account management! In this blog, we’ll break down the concept of account management, and why it’s so important in order to drive a successful business in today’s increasingly complex B2B industry. Back to blog.

Account Management 52

Account Management Management Key Account Management B2B 52

PandaDoc

APRIL 21, 2023

Key accounts are the 20% of accounts that generate 80% of your company revenue. Before attempting to develop a key account management strategy, you must know how to identify these key accounts. Accurate identification will help you avoid rashly categorizing tail accounts as having strategic value.

Key Account Management 52

Key Account Management Account Management Management Prioritization 52

Account Management Skills

AUGUST 8, 2024

The account manager’s role is hard. It involves dealing with constant requests and issues from: Clients Colleagues working on the account Agency leaders Some days dealing with just one can be a challenge, let alone dealing with all three at once. Some argue it’s the hardest in the agency.

Account Management 40

Account Management Management Account Growth Leadership 40

Account Management Skills

DECEMBER 6, 2023

You can’t just expect clients to treat account managers as ‘trusted advisors’ because trust has to be earned. And high account manager turnover is expensive for the agency – both in terms of hiring costs – but also disruption to clients. Let’s look at the first point above.

Account Management 52

Account Management Leadership Management Account Growth 52

Janek Performance Group: Account Planning

JULY 13, 2021

One of the buzzphrases swirling around the sales stratosphere over the last few years is Strategic Account Management, or SAM. What is Strategic Account Management? Unlike sales, which is often focused on the short term, SAM takes a long-range view. Why should we use strategic account management?

Account Management 52

Account Management Management Account Planning Interpersonal Skills 52

Account Management Skills

JANUARY 24, 2022

In a discussion in the LinkedIn Account Manager Group, I asked Account Managers “Can you recommend some of the best questions you ask your clients” Many Account Managers from different industries offered their suggestions based on their knowledge and experience. *Updated January 2022.

Account Management 52

Account Management Management Decision-making Account Growth 52

Hubspot Sales

MAY 10, 2018

Bad sales advice is shockingly common -- and you don’t want to find out you’ve been misdirected the hard way. After all, every mistake means it’s harder to achieve your sales goals. I once worked for a manager who put a great deal of emphasis on activity metrics rather than actual sales results. 3) "Call them back.".

Sales 111

Sales Decision-making Account Management Negotiation 111

Revegy

OCTOBER 16, 2018

While CRMs can serve as the global warehouse for customer data, they were not purpose built for KAM and they alone do not provide the actionable intelligence required to drive key accounts growth. Why CRMs Alone are not Adequate for Key Account Management. Here’s why. .

Key Account Management 40

Key Account Management Account Management CRM Management 40

Account Management Skills

MAY 20, 2024

Why the account manager ‘permission line’ is stopping growth When agency owners seek training for their account managers, they typically want to fix their team’s lack of ability to deliver good client service.

Account Management 52

Account Management Account Growth Client Relationships Profitability 52

Openview

SEPTEMBER 17, 2018

A CEB Gartner study completely contradicts what has been conventional wisdom in SaaS, that strong customer service is a critical part of a sales team’s ability to not just retain clients but grow and accelerate account revenue. increase in the size of their sales teams’ portfolio.

Sales 76

Sales Profitability Account Management Prioritization 76

DemandFarm

NOVEMBER 22, 2024

You don’t need a tutor to realize the importance of optimizing your sales team’s efficiency. Here is the simplest way—your sales team is in a rut if you don’t get satisfactory answers to the following questions. Are our sales teams consistently meeting targets and improving conversion rates?

Key Account Management 52

Key Account Management CRM Account Management Sales 52

Account Manager Tips

NOVEMBER 9, 2020

Is there anything worse a key account manager has to do than tell clients about a price increase? I had some clients that were on ancient contracts with dedicated dedicated account management. You're between a rock and hard place. Your company says to get the price rise across the line while your clients refuse to accept.

Negotiation 130

Negotiation Account Management Key Account Management Communication 130

Account Management Skills

FEBRUARY 5, 2024

And some useful tips for account managers and project managers when scoping projects If you’re listening to this episode in February 2024, I’m opening enrolments again for my Account Accelerator programme that begins on March 5th.

Profitability 52

Profitability Account Management Account Growth Onboarding 52

Account Management Skills

MARCH 27, 2024

Many agency owners come to me for account management skills training and to help their account managers develop an entrepreneurial mindset. They want more predictable client retention and growth, which is less expensive than pitching for new business. And ultimately, what they are looking for are three things.

Account Growth 52

Account Growth Account Management Acquisition Management 52

Account Management Skills

NOVEMBER 8, 2023

If you’re listening to this at the end of 2023 and you want to build a more entrepreneurial mindset in your account management role or your team, I’m enrolling right now for my twelve month training and mentoring program called the Account Accelerator.

Procurement 52

Procurement Account Growth Account Management Advertising 52

Account Management Skills

JUNE 7, 2024

Everyone in agency new business and account management needs to know this Most agencies want to understand what clients think. Tim Riesterer tests sales messages with B2B buyers (your prospects and clients) with a team of cognitive neuroscientists.

Account Management 52

Account Management Account Growth B2B Management 52

Arpedio

JUNE 1, 2023

Key Takeaways From SAMA 2023 Annual Conference ← Back to blog Once again, The Strategic Account Management Association (SAMA) brought together sales and strategic account management professionals from around the globe for their annual conference.

Co-Creation 52

Co-Creation Account Management Account Planning B2B 52

Account Management Skills

OCTOBER 23, 2023

I’m joined by Benjamin Dennehy, UK’s Most Hated Sales Trainer, and I hope by the end of listening to our chat it might just change your thinking about how you currently qualify prospects and sell your agency’s services, particularly if you’ve never received any professional sales training.

Account Growth 52

Account Growth Account Management Sales Training Marketing 52

DemandFarm

NOVEMBER 27, 2024

” — said no sales leader, ever. “Sales team made the most of the leads this month,” said no CMO, ever. “We know the entire journey of this customer, thanks to sales and marketing,” said no customer success manager, ever. “The leads shared by marketing this month is a gold mine!”

Artificial Intelligence 40

Artificial Intelligence Key Account Management Decision-making Account Growth 40

Sales Management Matters

JULY 15, 2019

In part four of OpenSymmetry’s seven-part blog series on effective sales compensation plan design, we’ll discuss the power of an optimized payout curve and how to establish one. Incentive compensation payout curves are a challenging component of sales bonus plans. You really want to incentivize account growth.

Account Management 64

Account Management Account Growth Sales Management Management 64

Engage Selling

JANUARY 10, 2020

A large number of my clients this year are looking to grow and retain their existing account base. They want to grow and retain those existing accounts at the highest level possible in their marketplace to better serve them and … Read More »

Sales 93

Sales Account Growth Account Management Communication 93

Account Management Skills

DECEMBER 5, 2022

This is part two of a two part episode about raising your account management game. So you want to raise your profile, or you’re not really sure what you can do to be more effective in your account management role. This is part two of a two part episode about raising your account management games.

Management 52

Management Account Management e-Learning Client Relationships 52

Revegy

SEPTEMBER 18, 2023

A staggering 60% of customers say no to sales reps at least four times before finally saying yes. Surprisingly, almost 48% of salespeople miss out on the “yes” because they do not follow up.

Sales 59

Sales Account Planning Account Growth Account Management 59

KAMCast

OCTOBER 27, 2021

IN THIS EPISODE How strong is your account management team when it comes to the skills of closing new business? He and his team spend their days, week in week out, sharpening the tools and crafting the processes for maximising revenue and sales opportunities. I’m not talking about taking repeat orders from happy clients here.

Account Management 40

Account Management Key Account Management Onboarding Account Growth 40