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Strategic Planning Account-specific growthstrategy alignment with account goals Collaboration with economic decision makers on long-term objectives Responsiveness to shifts in accountstrategy 4. Emotional Intelligence (EQ) – Building strong relationships requires empathy and adaptability.
Account managers are tasked with managing these accounts, serving as the main point of contact, and ensuring that the customers achieve the outcomes that they purchased your tool or service for. Strategicaccount management planning involves proactive and strategicthinking.
However, this commitment to meeting client needs also posed a challenge sales teams often prioritized responsiveness over strategic focus. To sustain profitable growth, Sodexo recognized that it needed to combine its service excellence with a more structured, data-driven approach to accountstrategy.
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