Remove Account Growth Remove B2B Remove Key Account Management
article thumbnail

9 Unexpected Reasons Why Key Account Management is Important

Account Manager Tips

Why is key account management important? Well, i f you don't have key account management in place, you could leave money on the table, be helpless to competitor threats and put your most valuable clients at risk of defection. Key account management is the secret to grow revenue and customer retention.

article thumbnail

Breaking Free: Why Key Account Management Must Escape Your CRM’s Gravity

DemandFarm

For years, Key Account Management (KAM) has been confined within the walls of CRM systemsSalesforce, Microsoft Dynamics, and HubSpot. The logic was straightforward: if customer data already lives inside a CRM, why manage key accounts elsewhere? Key Account Management is not an extension of sales.

article thumbnail

5 Obstacles to Successful Key Account Growth

Revegy

Why isn’t everyone successful when it comes to key account management? The 5 Challenges of Growing Key Accounts. Key accounts are complex, dynamic clients that continuously evolve. In other words, your key accounts are rewarding business to vendors they view as “strategic partners.”

article thumbnail

Account Growth Strategy

ProlifIQ

Account Planning Growth Strategy For businesses looking to grow their revenue and achieve their goals, an effective account growth strategy is essential. This strategy involves developing a comprehensive plan to manage and grow the customer accounts that are critical to the business’s success.

article thumbnail

RevOps Best Practices: An Ultimate Guide for Revenue Growth in 2025

DemandFarm

This cost-saving benefit is achieved by streamlining processes and eliminating inefficiencies, allowing marketing teams to allocate resources more effectively RevOps is more than just a framework—it’s the backbone of transformative business strategies like Account-Based Marketing (ABM), Product-Led Growth (PLG), and advanced sales enablement.

article thumbnail

Five Best Sales Acceleration Tools in 2025

DemandFarm

DemandFarm DemandFarm is purpose-built for key account managers, particularly for those who manage complex account-based sales processes. It can be a critical part of your sales prospecting strategy, Key Features: Advanced search filters to pinpoint the right contacts. Why Should You Consider It?

article thumbnail

Master Your Sales Enablement Strategy: Equip, Engage, and Excel in 2025

DemandFarm

Yet that is what is happening with the majority of B2B sales teams. So, how do you think sales enablement will benefit key account managers? Proper sales enablement tools will enable key account managers to effectively do upsells and cross-sells and share information on the companys happenings and improvements.