Strategic Account Management Association

OCTOBER 26, 2021

The idea of executive engagement implies an accountable and engaged member of the account team, rather than a distant back-room player. Strategic account management is a team sport and requires cross-functional, multi-tiered vertical level engagement and strong accountability.

Account Management 520

Account Management Co-Creation Leadership Procurement 520

Strategic Account Management Association

OCTOBER 14, 2021

By Saleh Al-Ben Saleh, Strategic Account Manager, Emerson. A while ago, I came across a discussion about the optimal way to capture strategic customers in a customer relationship management (CRM) tool in a way that enables effective, efficient account planning using account planning applications or tools.

Account Planning 520

Account Planning CRM Account Management Decision-making 520

Strategic Account Management Association

APRIL 5, 2021

In the age of convenience, where same-day deliveries have become the gold standard and news articles are now conveniently timed down to the second, our need for accurate and concise information has never been more pressing. Remember: The sales rep or account manager needs to be an ambassador for their own company as well.

Manufacturing 520

Manufacturing Account Management Decision-making Meetings 520

KAM With Passion

OCTOBER 7, 2020

The terms Account Management (AM) and Key Account Management (KAM) appear in a lot of business conversations and articles. This article suggests a few simple principles to establish clarity and help business leaders correctly position the two subjects. Account Management: A necessity for all organisations.

Key Account Management 130

Key Account Management Account Management Management Account Planning 130

KAM With Passion

FEBRUARY 22, 2021

Polarized attitudes towards Key Account Management. True Key Account Management (KAM) or Strategic Account Management (SAM) remains a topic that polarizes the thinking and behaviours of business leaders. Key Account Management, what is it really?

Key Account Management 130

Key Account Management Account Management Management Co-Creation 130

Account Manager Tips

NOVEMBER 29, 2022

What are your options when you're a key account manager and ready for your next move? Life after key account management How to prepare for your next career move 1. Life after key account management What are your options when you're a key account manager and ready for your next move?

Key Account Management 130

Key Account Management Account Management Management Procurement 130

Account Manager Tips

SEPTEMBER 7, 2022

More and more companies expect their key account managers to be thought leaders. Why key account managers need a personal brand I've been collecting job descriptions for years. I was a little startled to find key account managers are now expected to be thought leaders. Here's how. Table of Contents.

Key Account Management 130

Key Account Management Account Management Management Media 130

Red Star Kim

JUNE 15, 2023

At the start of June I had the pleasure of leading PM Forum ’s “Towards KAM (and ABM) – Helping fee-earners with client relationship management” online workshop. Delegates were from legal and accountancy firms in the UK, Channel Islands, Germany and United Arab Emirates. How should firms identify their strategic accounts?

Key Account Management 130

Key Account Management Account Management Management Client Relationships 130

Jermaine Edwards

APRIL 29, 2020

What if leadership was what we really needed in key account management today? It wasn’t until we moved from customer management into personal and customer leadership that things shifted significantly. Almost never in the world of success and key account management, do we hear about the importance of leadership.

Key Account Management 130

Key Account Management Account Management Management Leadership 130

Account Manager Tips

JULY 22, 2022

25 problems that stop key account managers from doing their job Favourite books about problem solving Coming up: How to Build a Successful Executive Sponsorship Program Just for fun: #GorgeousGrandma Day In other news Quote of the week. Key account management is a role that requires both sales skills and strategic thinking.

Key Account Management 130

Key Account Management Account Management Management Acquisition 130

Sales Gravy

OCTOBER 16, 2020

The Fine Art of Blending Text Messaging Into Your Account Management Process I love blending text messaging into my account management process. There are two reasons why blending text messaging into your account management process works: It’s mobile. Text is a Versatile For Account Management.

Account Management 105

Account Management Management Communication Meetings 105

Account Manager Tips

JULY 9, 2020

Your first 90 days in a new job as an account manager are the most challenging.and with the most at stake. Some hiring managers move fast and you may not have the time to do your plan justice if you haven't at least got a draft completed. The rest of this article will explain how, so read on. Your manager hired you.

Account Management 130

Account Management Management Key Account Management Stakeholders 130

SalesPop

JUNE 10, 2021

In the end, this seamlessness results in the symbiosis between humans and machines, as we discussed in the last article. The post Seamless Account Management appeared first on SalesPOP! As a developer and a vendor, we are committed to the use of the latest technology.

Account Management 97

Account Management Management Decision-making CRM 97

SalesPop

APRIL 9, 2021

The next aspect of account management we need to consider–one that is vitally important–is application integration. Integration Tied Into Account Management. Let’s take a look at how application integration affects account management. Otherwise, account management isn’t really possible.

Account Management 97

Account Management Management Digital Transformation Banking 97

SalesPop

MARCH 25, 2021

Sales most definitely have two sides, and this is also true of account management. This is also true of account management. If we didn’t need sales or account management skills, people would simply buy products or services—which they obviously don’t. Bubble-area* advertising was obviously wasteful.

Account Management 98

Account Management Management B2B Advertising 98

SalesPop

MAY 21, 2021

Through the articles in this series, we’ve now covered all aspects of account management, and its related features within Pipeliner CRM. Let’s now take an overview of the subject and pull all the pieces together, and see how Pipeliner powerfully supports account management. Account Matrixes.

Account Management 98

Account Management CRM Management Account Planning 98

Account Manager Tips

SEPTEMBER 28, 2022

Speaking of books, if you struggle to get through a chapter before your mind wanders (guilty as charged) - this article has 14 practical ways to get back into the habit of reading. Knowing how to use a CRM is an essential competency for sales, key account management, customer success and many more. My favourite is set goals.

Key Account Management 130

Key Account Management Account Management Management Publishing 130

SalesPop

MARCH 12, 2021

We explored the vital importance of account management in our previous article on account management —the idea being that obtaining new accounts is far more costly than maintaining and expanding existing accounts. How do companies hang onto accounts? Account Matrix. The Views and Roles.

Account Management 98

Account Management Innovation Management CRM 98

SBI Growth

SEPTEMBER 15, 2018

The emergence of the Customer Success Professional is an existential threat to account managers. As you create your headcount plan for 2019, you’re starting to think of how to cover your accounts, and whether you need Account Managers, Customer Success.

Account Management 101

Account Management Management Customer Success Onboarding 101

Account Management Skills

AUGUST 24, 2021

In this episode, I talk to Alex Raymond from Kapta about everything to do with account management processes. Not project management systems, not CRM systems, but having a dedicated system to guide the agency account management team, when it comes to managing and delve developing existing client relationships.

Account Management 98

Account Management Management Account Planning Co-Creation 98

Sandler Training

SEPTEMBER 10, 2020

In this brief article, we’ll look at two powerful resources that can keep sales teams (and sales leaders) on track: the KARE profiling system and the Pursuit Navigator tool – both of which were created by Sandler. The post Two Keys to Success in Large Territory Account Management appeared first on Sandler Training.

Account Management 85

Account Management Management Sales Leadership 85

SalesPop

APRIL 30, 2021

It has prioritized lead and opportunity management over account management. Guided by both the industry and the CRM solutions they were using, businesses and organizations never really dug into real account management. A vital key to strategic account management is creating value for the customer.

Account Management 80

Account Management Management Value Proposition CRM 80

Help Scout

AUGUST 19, 2021

When a customer hits a snag while using your product, the first thing they interact with won’t likely be a helpful member of your team — it’s more often a knowledge base article. Much like your front door, you want to make your knowledge base articles as welcoming and friendly as possible. What is a knowledge base article?

Customer Experience 126

Customer Experience Publishing Organization Account Management 126

ProlifIQ

DECEMBER 18, 2024

By leveraging AI, you can provide all stakeholders with a consistently excellent product, regardless of the individual account executive’s commitment or diligence. By staying ahead of these signals, account managers can proactively address concerns and strengthen the relationship.

Account Planning 52

Account Planning Management Value Proposition Account Management 52

Nutshell

APRIL 7, 2025

Zoom meetings can be an essential part of any teams sales, customer onboarding or ongoing account management processes. For more information about setting up Zoom AI transcriptions and summarizations, read our support article here. How can I access this feature? What else is new?

Meetings 103

Meetings Onboarding Account Management Business Planning 103

Account Manager Tips

NOVEMBER 25, 2022

Review and revise your account plan Strategic account plan Excel template Strategic account planning resources. Strategic account planning process It's so easy to get caught up in the daily grind and forget the big picture. So here's my easy (in fact insanely easy) effective and quick strategic account plan.

Account Planning 246

Account Planning Key Account Management Account Management Brainstorming 246

SBI Growth

JULY 25, 2019

The all-too-familiar sound of the champagne popping signals the beginning of a new year. It’s Wednesday, January 1, 2020. You have twenty-four hours left of vacation. Twenty-four hours left until you.

Account Management 78

Account Management Management Acquisition Customer Success 78

KAM With Passion

JUNE 20, 2021

This article focuses on individual competencies, especially those of the Key Account Managers. Other articles on this blog explore the collective KAM capabilities an organisation must develop to be successful with KAM. Defining Skills & Competencies. 3 Types of KAM-relevant Competencies.

Key Account Management 130

Key Account Management Account Management Co-Creation Account Planning 130

Help Scout

AUGUST 22, 2023

Read the full article Get answers to your most challenging career or leadership questions in Help Scout's customer service advice column by Mat Patterson.

Account Management 81

Account Management Management Leadership 81

Red Star Kim

OCTOBER 16, 2023

This article is a summary of the conversation and key takeaways from a workshop in London for MBL. Referrer Management – Capacity and Capability Capacity – Rational elements of referrer management Throughout the workshop we considered how leadership and organisation (rational activity) supports effective referrer management.

Management 130

Management Onboarding Emotional Intelligence Communication 130

Janek Performance Group: Account Planning

APRIL 26, 2022

As a sales leader, have you ever calculated the cost of poor account management? For example, let’s suppose your superstar salesperson closes a big account. But this account is local in your hometown. The account stayed active for one year and then left for a competitor’s service. Here’s how.

Account Management 52

Account Management Management Acquisition Decision-making 52

Arpedio

JANUARY 5, 2024

At the heart of every thriving enterprise lies a keen focus on business relationship optimization , a task achieved through strategic roles that many might find overlapping—Account Management and Customer Success.

Account Management 52

Account Management Customer Success Management Energy and Utilities 52

Arpedio

JANUARY 3, 2024

In the intricate world of business operations , the distinction between roles in sales and client management is pivotal. Specifically, sales positions such as Account Executive and Account Manager are critical in driving a business’s success. Who is an Account Executive? Who is an Account Manager?

Account Management 52

Account Management Management Acquisition Account Growth 52

Help Scout

AUGUST 12, 2021

This article will help you decide on a process for managing social media customer service that best fits your particular business goals, your budget, your team’s resources, and your customers’ experiences. Social tools often restrict how many characters can be posted and what tools you have for managing and replying.

Media 145

Media Management Customer Experience Prioritization 145

Account Manager Tips

DECEMBER 28, 2022

Listen to this article. You might also like 10 LINKEDIN HASHTAGS EVERY KEY ACCOUNT MANAGER SHOULD FOLLOW 6. Your LinkedIn profile photo represents YOU. It tells the world who you are. Take a good, hard, long look at your current photo. Are you happy with it? But if you're not, you better do something about it. This is amazing.

Key Account Management 246

Key Account Management Artificial Intelligence Account Management Management 246

Arpedio

FEBRUARY 14, 2024

Two such important functions that often go hand in hand are account management and sales. Understanding the nuances between account management and sales can help businesses optimize their strategies and ensure long-term client relationships. Two such crucial roles are account management and sales.

Account Management 52

Account Management Management Sales Client Relationships 52

Jermaine Edwards

MAY 27, 2020

Some account managers and key account managers can get paralysed by over research. This article gives you three critical 20% areas to become the expert to your customers. When I started out in sales I was told to do customer research. No one told me what I should be researching, why and how I should use it.

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Key Account Management Account Management Innovation Suppliers 195