Account Management Blog Sales Analytics 
Mike Kunkle
AUGUST 19, 2024
Role-specific criteria also play a part, as technical sales roles may require specific industry knowledge and technical skills assessments, whereas generalist roles might focus more on communication and relationship-building capabilities. When you just look at the system, it seems so clear-cut, doesn’t it? Buyer Acumen is a building block.
Upland
OCTOBER 17, 2023
AI can create sales-focused collateral to aid in the selling process. Educate your leads using AI-generated content for product descriptions, blogs, and sales decks. How does AI help sales teams with account-based selling? AI looks at historical data and account behavior to curate and create content.
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Mike Kunkle
AUGUST 27, 2019
Use competency diagnostics, either rep self-assessments combined with manager assessments of their reps and/or other competency-based psychometric assessments, to determine competency gaps. Combine with other sales analytics to pinpoint developmental areas that when competencies improve, will move the needle on the metrics that matter most.
DemandFarm
NOVEMBER 22, 2024
Automated content management platforms, like Seismic or Highspot, recommend the right materials for each prospect, improving efficiency and relevancy. Key Account Management Automation Handling key accounts manually can be overwhelming, especially with complex client needs.
Miller Heiman Group
SEPTEMBER 9, 2019
As the economy slows down, sales organizations that haven’t taken steps to shore up their selling practices, sales methodology and sales talent will find themselves in a perilous position. In this post we tackle the first: declining sales performance. Improving Sales Performance Success Requires More Than Processes.
QYMATIX
SEPTEMBER 27, 2022
They research on the internet before buying, look for alternatives in forums, and read blogs. The buying decision is already taken, when the B2B buyer contacts sales. Therefore, one idea to increase sales is to provide customers with the information they need to make a decision. This process is now in the hands of e-commerce.
PandaDoc
JUNE 25, 2019
Market data is often used by successful sales teams to create highly accurate sales forecasts based on market health and industry trends — better allowing the team to pivot and focus on the most promising campaigns or products. It also allows sales managers to set the course for who to target with what messaging.
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