KAM With Passion

FEBRUARY 22, 2021

Polarized attitudes towards Key Account Management. True Key Account Management (KAM) or Strategic Account Management (SAM) remains a topic that polarizes the thinking and behaviours of business leaders. Key Account Management, what is it really?

Key Account Management 130

Key Account Management Account Management Management Co-Creation 130

Account Manager Tips

NOVEMBER 29, 2022

What are your options when you're a key account manager and ready for your next move? Life after key account management How to prepare for your next career move 1. Life after key account management What are your options when you're a key account manager and ready for your next move?

Key Account Management 130

Key Account Management Account Management Management Procurement 130

Revegy

JANUARY 5, 2021

SiriusDecisions defines account-based models , or account management, as representations of a strategic approach that align resources against a set of defined accounts and goals in a way that is relevant and valuable to those accounts and to sales/partners. Global Account Management.

Account Management 106

Account Management Global Accounts Management Account Planning 106

SBI Growth

JANUARY 8, 2020

It is the start of 2020, a new year for your organization. You are just getting back from vacation, coming into a flurry of activity. Last year probably had some ups and downs, but you are ready for a new.

Global Accounts 87

Global Accounts Account Management Management Organization 87

DemandFarm

MAY 12, 2023

Among the challenges was gaining visibility into various aspects of their strategic accounts, leveraging best practices from different teams, and institutionalizing processes and systems to ensure smooth operations across their international offices. This is where Global Account Management (GAM) comes into play.

Global Accounts 52

Global Accounts Account Management Management Logistics 52

The Chapman Group

AUGUST 23, 2020

It is understood that within many organizations there are existing account managers who have either been trained or who are extremely gifted and intuitive in the art and science of strategic account management. Some organizations have also chosen the terms GAM (Global Account Manager), and CAM (Corporate Account Manager).

Account Management 78

Account Management Management Value Proposition Account Planning 78

KAM With Passion

MAY 27, 2021

Deliver an initial training to the first Key Account Managers and Teams. If, on the contrary, your company already has some experience with KAM, the potential training needs are somewhat different and can be summarized as follows; Deepen the training on KAM to existing Key Account Managers and their teams.

Key Account Management 130

Key Account Management Global Accounts Account Management Management 130

The SAMA Podcast

MAY 9, 2023

To address this challenge, organizations must design an organizational structure that interfaces more effectively with their global accounts, including providing support to global account managers (GAMs). In our latest episode, host Harvey Dunham discusses Global Account Management with Noel Capon, the R.C.

Global Accounts 104

Global Accounts Management Account Management Organization 104

Revegy

JANUARY 5, 2021

SiriusDecisions defines account-based models , or account management, as representations of a strategic approach that align resources against a set of defined accounts and goals in a way that is relevant and valuable to those accounts and to sales/partners. Global Account Management.

Account Management 52

Account Management Global Accounts Management Account Planning 52

KAM With Passion

MARCH 17, 2022

Once this organisation will have progressed enough on complex sales and on basic account management, it be in a much stronger position to enhance and expand its KAM intiative. That, in order to well manage their customers, companies operating in a complex environment need to develop 3 types of commercial capabilities.

Key Account Management 130

Key Account Management Account Management Co-Creation Global Accounts 130

DemandFarm

APRIL 13, 2023

KAM Glossary (with 65 Definitions) To help strategic account managers / key account managers /sales professionals enhance their understanding of Key Account Management (KAM) , this glossary provides clear and concise definitions and explanations of essential terms, definitions, and concepts related to key account management.

Key Account Management 52

Key Account Management Account Management Management Value Proposition 52

KAM With Passion

JUNE 20, 2021

This article focuses on individual competencies, especially those of the Key Account Managers. It provides you with a precise description of the skills and competencies required from a true Key Account Manager (not a plain entreprise customers sales rep). Defining Skills & Competencies.

Key Account Management 130

Key Account Management Account Management Co-Creation Account Planning 130

KAM With Passion

NOVEMBER 11, 2020

To keep things relatively simple, let’s consider two types of context: Account Management and Key Account Management and let’s see how the execution of Business Reviews adapts to the depth of relationship between the supplier and each customer. Business Reviews in an Account Management context.

Key Account Management 130

Key Account Management Suppliers Account Management Account Planning 130

DemandFarm

AUGUST 28, 2023

Join Joshua Gregg – President, Americas at DemandFarm , as he catches up with Maria Dominguez – PM Global Account Management, DHL , and Russ Sharer – CSO, Brooks Group , for an unfiltered conversation.

Account Management 52

Account Management Digitalization Global Accounts Management 52

SBI Growth

FEBRUARY 2, 2013

That doesn’t mean that your Field Sales and Customer / Global Account managers aren’t needed. Stars in inside sales are just as hard to identify as global account executives. Let’s sum up why you need to do this: A larger portion of your customers prefer to connect on the telephone than you realize.

Global Accounts 121

Global Accounts Logistics Sales Decision-making 121

DemandFarm

APRIL 26, 2023

Key Account Management (KAM) focuses on building long-term relationships, and aims to improve customer satisfaction – especially in a B2B scenario. A key account manager’s primary responsibility is ensuring that the needs of key clients are met, and that they remain satisfied with the company’s products and services.

Key Account Management 52

Key Account Management Account Management Interpersonal Skills Management 52

Deep Insight

AUGUST 16, 2021

Whale Hunting with Global Accounts. It’s not often that I write book reviews but if there’s one book on sales management you should plan to read before the end of the summer holidays, it’s Whale Hunting with Global Accounts. Key account managers should not just be order-takers. Key Takeaways.

Global Accounts 52

Global Accounts Key Account Management Account Management Profitability 52

Account Management Skills

FEBRUARY 22, 2021

?. Paul Kirkley has spent his entire career in agency account management. How seeing the world through the eyes of each agency department and understanding their motivations sets you up for success in your account management role. * How to lead, inspire and set the account management team up for success. *

Account Management 52

Account Management Management Banking Meetings 52

Account Management Skills

APRIL 13, 2021

I think there are loads of tips here for account managers who are dealing with their clients. Before I ask you to fill in a few of the gaps, listening is the most important skill for any account manager and I’ve been wanting to get an expert in the field of listening. So this is a good topic to kind of understand.

Account Management 52

Account Management Management Communication Brainstorming 52

Arpedio

APRIL 29, 2024

(SAMA = Strategic Account Management Association. ARPEDIO is one of the Global Technology Partners of SAMA). Explore actionable strategies, best practices, and innovative approaches that promise to revolutionize the way you approach Strategic Account Management.

Key Account Management 52

Key Account Management Account Management Global Accounts Ecosystem Leadership 52

Revenue Storm

JANUARY 19, 2021

In my experience, too many sales leaders and strategic account managers either have not done the math to determine their ratios or do not pay much attention to it… especially if they are measured annually. Let’s assume you have a strategic account manager on your team with just one account and a $5 million annual sales target.

Account Management 78

Account Management Sales Decision-making Global Accounts 78

Revenue Storm

FEBRUARY 15, 2022

Even when I was leading a $400 million global accounts organization. Here is an example for a strategic account manager: Sales Plan: $2,000,000. Here is a sample activity plan for a strategic account manager: Five Clients. For 20 years, I had a monthly sales quota. Start with the numbers.

Value Proposition 78

Value Proposition Sales Global Accounts Account Management 78

MTD Sales Training

AUGUST 29, 2013

However, the account management challenges caused by this one-point-of-contact approach can be far-ranging, They include: The lack of depth in contacts within the buying company. The accounts for both companies are aligned and relationships maintained. Low understanding of the overall company business.

Suppliers 48

Suppliers Key Account Management Account Management Global Accounts 48

5600 Blue

NOVEMBER 29, 2017

We recently conducted negotiation coaching for over $1b in revenue on over 100 renewal opportunities for a global client of ours. We weren’t training their new reps, but working with some of their most seasoned global account managers to help them be more strategic and successful.

Negotiation 52

Negotiation Value Proposition Global Accounts Procurement 52

Cosawi

DECEMBER 31, 2019

DO STRATEGIC ACCOUNT MANAGERS REQUIRE SUPERPOWERS? TIME FOR ACCOUNT-BASED MARKETING TO COME TO THE RESCUE. The global economy is becoming increasingly complex and, since we work in the strategic account management environment, we can see the impact it has on the day-to-day role of strategic account managers (SAMs).

Marketing 52

Marketing Suppliers Account Management Global Accounts 52

Cosawi

JULY 14, 2021

We talk to Dominque Côté about the central role of marketing in Key Account Management (KAM). Along with the Key Account Manager, marketing is the co-orchestrator of KAM – they are intrinsically linked. In conversation with Dominique Côté from Cosawi Consulting– shining a light on the essential role of marketing in KAM.

Co-Creation 52

Co-Creation Marketing Value Proposition Key Account Management 52

Cosawi

AUGUST 4, 2021

Organizations we work with are already planning for this next or new normal hybrid model and have spent tremendous efforts to elevate the needed skillsets of their commercial teams – especially strategic account managers. . They are looking for business partners to help them return to growth. View The Full Article Here.

Innovation 52

Innovation Account Management Global Accounts Publishing 52

Mercuri International

MAY 23, 2023

In the world of sales, AI offers huge potential — and it could be what strategic account managers have been waiting for…if used correctly. There are many aspects of business where AI is and will be impacting strategic account managers. Using generative AI to develop summaries of account activity.

Artificial Intelligence 52

Artificial Intelligence Value Proposition Account Management Co-Creation 52

Revegy

NOVEMBER 8, 2018

This allows sales teams to minimize double data entry and have a single instance for all global account activity. Account team members are then able to view and update common account information across regional or organizational boundaries. This allows sales teams to reinforce the methodology.

Account Planning 56

Account Planning Global Accounts Acquisition Account Development 56

5600 Blue

AUGUST 28, 2018

At the end of the process we documented one key issue almost all these very seasoned global account managers had; they were discussing commercial terms separate of value. We think there are a few reasons: Account managers are still surprised at requests for discounts. Why is this?

Negotiation 52

Negotiation Construction Global Accounts Account Management 52

Miller Heiman Group

FEBRUARY 21, 2019

When assessing sellers, sales leaders instinctively want to give them a big goal to work toward, such as becoming a global account manager, a mentor for new hires, the first one to sell new products or the first to break a record. Remember that Not Every Seller Can Be a Sales Leader.

Sales 62

Sales Global Accounts Finance Performance Review 62

Cosawi

DECEMBER 28, 2021

The idea of executive engagement implies an accountable and engaged member of the account team, rather than a distant backroom player. Strategic account management is a team sport and requires cross-functional, vertical level engagement and strong accountability. Leading the organizational customer-centric culture.

Leadership 52

Leadership Co-Creation Account Management Decision-making 52

Cosawi

DECEMBER 2, 2024

Globalisation – Despite years of looking at accounts defined by countries, we can expect to see more and more emerging accounts in the healthcare system that are regional and global as with other industries’ strategic account models, we will be breaking boundaries.

Healthcare 52

Healthcare Innovation Procurement Decision-making 52

SBI Growth

JANUARY 10, 2020

Today Scott Santucci, CEO of Growth Enablement Ecosystems, joins us to discuss digital transformation and how it impacts revenue growth. Digital is transforming the market as companies like Apple and Amazon reign supreme. The landscape has changed drastically and integrating a successful strategy is no easy feat.

Digital Transformation 96

Digital Transformation Digitalization Sales B2B 96

SBI Growth

JUNE 20, 2020

Too often, SaaS companies that have enjoyed growth from expanding markets don’t have the commercial engine needed to withstand competition or weather an economic downturn. Those that lack a scalable framework for organic growth aren’t able to evolve fast enough.

Marketing 91

Marketing Organization Global Accounts Logistics 91

SBI Growth

FEBRUARY 8, 2020

Today Scott Santucci, CEO of Growth Enablement Ecosystems, joins us to discuss digital transformation and how it impacts revenue growth. Digital is transforming the market as companies like Apple and Amazon reign supreme. The landscape has changed drastically and integrating a successful strategy is no easy feat.

Digital Transformation 90

Digital Transformation Digitalization B2B Customer Experience 90

SBI Growth

FEBRUARY 21, 2020

Today Scott Santucci, CEO of Growth Enablement Ecosystems, joins us to discuss digital transformation and how it impacts revenue growth. Digital is transforming the market as companies like Apple and Amazon reign supreme. The landscape has changed drastically and integrating a successful strategy is no easy feat.

Digital Transformation 87

Digital Transformation Management Digitalization B2B 87