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This process involves multiple product demonstrations, engaging with IT, procurement, and finance stakeholders, and significant customization to meet the client’s needs. Actionable Insights for Key AccountManagers Focus on Strategic Alignment: Align your sales strategy with the enterprise’s long-term goals and initiatives.
KAM Technology & Use Cases in 2025 KAM technology plays a crucial role in supporting these best practices by providing powerful tools and features that streamline and enhance key accountmanagement processes. Interested in seeing a Key AccountManagement solution to help you retain and grow key customers?
As AI-powered systems automate routine tasks, healthcare professionals can focus more on patient interactions and personalized care. Given this backdrop, pharma urgently needs to evolve how it partners around the basic issues and broad healthcare challenges. Competitive landscape. What does this mean for sales?
the evolving healthcare industry, pharma and bio-tech companies are now focusing on each component of market access: – Price – Channel – Stakeholders – Government agencies How do these elements apply to new types of decision makers, previously unknown to market access teams?
the evolving healthcare industry, pharma and bio-tech companies are now focusing on each component of market access: – Price. A survey conducted by Cegedim revealed that Key AccountManagement (KAM) was the technique that procured the best results for market access strategies. – Channel. – Stakeholders.
The Healthcare industry is a cornerstone of societal well-being, encompassing a vast array of services from primary care and specialized medical treatments to pharmaceutical manufacturing and health insurance. Hospital management ensures the efficient operation of healthcare facilities, while clinical services deliver essential medical care.
The Digital Health industry is at the forefront of transforming healthcare delivery by integrating cutting-edge technology with traditional healthcare practices. Procurement secures essential materials and services, while technology development drives continuous innovation.
The Medical Device industry plays a pivotal role in modern healthcare, driving innovation in medical technology and enhancing patient outcomes. According to Deloitte, the medical device market is expected to reach $612 billion by 2025, reflecting the critical role these devices play in the healthcare ecosystem.
The Biotechnology industry is a powerhouse of innovation, revolutionizing healthcare, agriculture, and environmental management. Procurement secures essential resources, while technology development drives innovation. Support activities are equally crucial.
If you have an accountmanager in your team, or perhaps you are an accountmanager and you’re looking to upskill, my next agency Account Accelerator (TM) training programme starts on March 28th 2023. Or you look in healthcare, or you look in B2B, specific areas of B2B are helpful.
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