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Jochen Koetzle, Head of Strategic AccountManagement at Endress+Hauser Group, explores the essence of collaborative ecosystems, their role in driving innovation, providing solutions, and ensuring resilience. The post Collaborative Ecosystem appeared first on Strategic AccountManagement Association.
In this series we explore the key capabilities that drive the … Continue reading KAM Leader Series: Shaping Innovative Solutions. The post KAM Leader Series: Shaping Innovative Solutions appeared first on Strategic AccountManagement Association blog.
The [GAM] program’s core mission is to form and maintain a trusted partnership with our clients that produces mutual innovation and value resulting in measurable outcomes. A New Enterprise AccountManagement (EAM) Program. AVI-SPL was the recipient of the 2021 SAMA Excellence Award for “Outstanding Mature SAM Program.”.
Dan Adams emphasizes the importance of leveraging AI as a strategic accountmanager to enhance efficiency and effectiveness in sales. The post AI Tools to Supercharge Your Sales Strategy appeared first on Strategic AccountManagement Association.
By Javier Marcos, PhD, Director, Key AccountManagement Forum Strategic accountmanagers face increasing pressure from their strategic customers in the form of enhanced quality of service expectations, growing product requirements and further customization of their offers, amongst others.
As conveners of the largest community in the world dedicated to strategic and key accountmanagement, one of SAMA’s foundational purposes is to help our community both adapt to what’s happening right now and prepare for what may happen next. Sales and accountmanagement – no longer an expense but an investment.
At one end are the innovators, who want to try new things and aren’t afraid of failing. … Continue reading How to Sell Innovative Ideas (When Everyone’s Terrified to Take Risks). By Brian Doyle, President, Holden Advisors Business decisions are usually made by decision makers at two ends of a spectrum.
Disruption Leads to Innovation. Disruption, although most times unwelcome, gives way to innovation. Could the mother of creativity and innovation, in fact, be disruption? This is leading many companies to accelerate their strategic accountmanagement journeys and transformations. Three Pillars of Success.
What skills do key accountmanagers need? Key accountmanagement is a profession in demand. Key AccountManagers are in demand by companies now more than ever. Enterprise Account Executive #6. Customer Success Manager #7. Innovative talent tops the list of solutions to business challenges.
Why is key accountmanagement important? Well, i f you don't have key accountmanagement in place, you could leave money on the table, be helpless to competitor threats and put your most valuable clients at risk of defection. Key accountmanagement is the secret to grow revenue and customer retention.
21 free courses for key accountmanagers to boost your skills now A key accountmanager has to grow and retain their clients. Find out what those skills are, along with 21 free courses to help you become a better key accountmanager. Need more help to improve your key accountmanagement skills?
Director Global AccountManagement, Aramex. Aramex services include international and domestic express delivery, freight forwarding, integrated logistics and supply chain management, and e-commerce solutions. By Shahaboddin Wahdatehagh, Sr. A new central commercial organization was born. Tier 3: People Development.
How much money does a key accountmanager make? Find out the average salaries for key accountmanagers in Australia, India, the United Kingdom and the United States and what the job is REALLY like before you decide if it's for you. Find out how much money key accountmanagers REALLY make! Click to Tweet.
Your organization will have a more positive culture, greater confidence in management and stronger innovation and collaboration. Each habit is reflected in the following way: Integrity creates a culture of accountability. Responsibility leads to confidence in management. Forgiveness leads to innovation.
Participants included 200 AccountManagers, SAM Program Directors, and Central Office/Program Managers across 8 industries worldwide. In 2020, accountmanagers in healthcare received 20% higher pay than in 2018, compared to other industries where pay rose just 2.7%. About the Report. Email Joel Schaafsma.
15 Reasons Why You Might be a Bad AccountManager Bad key accountmanagers fail to build business relationships and achieve results. Here are fifteen signs you might be a bad key accountmanager and how to turn yourself into a good one. Account plans are help you define your key account strategy.
To navigate today’s ever-changing marketplace, modern SAM practitioners need to lead with agility and view strategic accountmanagement as a business imperative — themes we are excited to explore at the SAMA 2024 Annual Conference in Miami, FL, at the legendary Fontainebleau Miami Beach hotel, May 21 - 23.
A shared success plan is one of the most important tools in the strategic accountmanagement toolbox. Strategic Accounts programs produce twice the growth rate with their strategic accounts compared to their non-strategic accounts. It all starts with selecting the right accounts. #4: – SAMA.
From all this, we stress tested long-held views about strategic accountmanagement. Karen Passmore is Partner at the management consulting firm McKinsey and Company where she works on organizational design and go-to-market strategies with a focus on breaking down organizational silos. Panelists: the three experts of SAM.
Pfizer is the winner of the 2021 SAMA Excellence Award for “Innovative Value Co-Creation.” By Emily Williams, Strategic AccountManager , Pfizer. The customer’s solution: a new patient care process for diverting lower-risk patients from the emergency department for immediate follow-up to an outpatient management clinic.
Servitization is a term used to describe a journey of transformation, specifically: the innovation of an organization’s capabilities and processes to better create mutual value through a shift from selling products to selling product-service systems that deliver a desirable outcome for the customer. What is servitization?
We explored the vital importance of accountmanagement in our previous article on accountmanagement —the idea being that obtaining new accounts is far more costly than maintaining and expanding existing accounts. How do companies hang onto accounts? If you’re not constantly innovating, you’re done.
So is AI expected to eat up your Key AccountManager’s jobs as well? It depends on your Key AccountManagement (KAM) maturity level, your approach to your KAM program, your goals, and how you want to roll with the AI punches. The dreaded side instils fear that it will usurp the role of the Key AccountManager.
Phil is an accountmanagement and sales professional professional with a wealth of experience and wisdom he's distilled into The Tenets of AccountManagement. These guiding principles have served Phil well and I know they will help you find success as a key accountmanager. The Tenets of AccountManagement.
It is understood that within many organizations there are existing accountmanagers who have either been trained or who are extremely gifted and intuitive in the art and science of strategic accountmanagement. Some organizations have also chosen the terms GAM (Global AccountManager), and CAM (Corporate AccountManager).
Polarized attitudes towards Key AccountManagement. True Key AccountManagement (KAM) or Strategic AccountManagement (SAM) remains a topic that polarizes the thinking and behaviours of business leaders. Key AccountManagement, what is it really?
The terms AccountManagement (AM) and Key AccountManagement (KAM) appear in a lot of business conversations and articles. AccountManagement: A necessity for all organisations. We define AccountManagement (AM) as the set of methods, processes and practices to manage existing customers.
Unlocking the SAM Journey Through Center of Excellence, Executive Engagement, & ABM Mastery By Dominique Côté Owner and Founder, Cosawi Disruption continues to drive innovation across industries, reshaping how businesses engage with customers. Securing Executive Sponsorship 3. Why a COE is essential 1.
For years, Key AccountManagement (KAM) has been confined within the walls of CRM systemsSalesforce, Microsoft Dynamics, and HubSpot. The logic was straightforward: if customer data already lives inside a CRM, why manage key accounts elsewhere? Key AccountManagement is not an extension of sales.
It’s also been shown that diverse perspectives inspire creativity and drive innovation, whereas homogeneous teams will often gravitate towards the status quo. Analytical thinking and innovation. Mind you, I’m not just talking about product innovation. This is playing out in real time. 3: Understand what motivates people.
Key AccountManagement (KAM) – Research companies, use KAM technology and maintain momentum. Key AccountManagement (KAM) – Research companies Larger firms may have access to research and knowledge specialists. How should firms identify their strategic accounts? Why do law firms needs SAM?
Is your business and your key accountmanagement team growing fast? Do you feel like you're always playing catch-up and never have time for important projects, like developing processes that drive business growth or creating career paths for your key accountmanagers? Click to Tweet. Laura: It's never boring.
Key AccountManager or Strategic Ecosystem Leader? Key AccountManager or Strategic Ecosystem Leader? ? On September 15th, more than eighty Key AccountManagers (KAM) assembled in Copenhagen and online for a hybrid event. October 11, 2021. October 11, 2021. Back to blog. Ulrik Monberg, CEO & Founder. +45
One place where project management really comes into accountmanagement is bringing a broadly stated goal into realistic terms. They can use account planning and project management to figure out just how realistic that goal is. Numerous parts of project management will be part of this tool. the innovator.
Discover game-changing books for B2B sales, customer success, and key accountmanagement. Level up your skills and strategies with insights from "Unsticking Deals," "The Innovative Seller," and "The Squiggly Career."
It is understood that within many organizations there are existing accountmanagers who have either been trained or who are extremely gifted and intuitive in the art and science of strategic accountmanagement. Some organizations have also chosen the terms GAM (Global AccountManager), and CAM (Corporate AccountManager).
Portrait Software became a key account, and within 18 months, that partnership led to winning the larger Pitney Bowes business. Which is why key accountmanagement is so important. So be ruthless when selecting key accounts if you want a return on investment (or hire more accountmanagers.) Flavio Stiffan
While being comfortable feels good, in strategic accountmanagement, its a silent killer. Comfort locks teams into safe conversations, outdated engagement strategies, and reactive accountmanagement. Many strategic accountmanagers (SAMs) believe their key accounts are secure simply because of long-standing relationships.
Some accountmanagers and key accountmanagers can get paralysed by over research. When studied and applied these will immediately help you as a customer leader or key accountmanager prepare to support, shape and solve real problems with and for your customers. 2 – Technology and Innovation.
B2B Book Club Selection (August 2022) A monthly selection of handpicked business books specifically to help key accountmanagers get better results for their clients, companies and careers. AccountManager Tips · 1. As a key accountmanager, you get things done through influence, not power.
In the intricate dance of business success, one partner often overlooked is accountmanagement. In this digital age where competition is fierce and customer expectations are soaring, the need for robust accountmanagement strategies has never been more pronounced.
Accountmanagement serves as the backbone of successful businesses, playing a pivotal role in fostering lasting relationships with clients or customers. At its core, accountmanagement involves the strategic oversight and nurturing of client accounts, aiming to maximize their value and satisfaction.
Here I summarise brand, referrals, research, key accountmanagement (KAM) and new service development case studies. At law firms: Addleshaw Goddard, Collas Crill, LawNet, Ontier, Schillings and accountancy firms: Menzies, Mercer and Hole. I scour publications and awards to pick up as many as I can.
Fierce competition, shifting customer behavior, accelerated innovation, automation, new technological solutions, and changing values are among the key forces driving this transformation. Strengthening accountmanagement strategies will help teams build sustainable, long-term relationships with clients.
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