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Join us and hear how Richard Santucci and David Hughes leveraged their combined 50 years of experience in B2B sales and sales leadership to build and lead a very successful, global Strategic AccountManagement program from scratch, then wrote a great book about it.
Since the launch of our GAM program, the designated global accounts have expressed their recognition of improved strategic alignment and material change in their relationships and confidence in AVI-SPL as a trusted provider invested in their success. A New Enterprise AccountManagement (EAM) Program.
In strategic accountmanagement, companies have to address the never-ending question of how to differentiate themselves and gain market share. Accountmanagers are focused on taking a consultative approach to selling, such that customer decisions are based on the overall value potential of the supplier’s products and services.
By Tania Lennon, Global Space Lead, Talent Assessment and Leadership at ZS and Dominique Côté, CEO and Founder, Cosawi and Principal, The Summit Group SAMA is proud to offer this 3rd article in the 4-part series on the importance of SAM / KAM leadership.
By Tania Lennon, Global Space Lead, Talent Assessment and Leadership at ZS and Denise Juliano, Vice President, Life Sciences Premier Inc. SAMA is proud to offer this 2nd article in the 4-part series on the importance of SAM / KAM leadership.
Organizations are already planning for this new- or next-normal hybrid model and have worked hard to elevate the needed skill sets of their commercial teams – especially strategic accountmanagers. This is leading many companies to accelerate their strategic accountmanagement journeys and transformations. We think not.
Dr. Fred Kiel, co-founder of KRW International , a global leadership consulting firm and Kelly Garramone, CEO of KRW and Executive Director of the KRW Research Institute, prove that character “isn’t kumbaya.” Tough Leadership ? Good Leadership. This creates a culture of accountability. Insights Level ($1,495).
The idea of executive engagement implies an accountable and engaged member of the account team, rather than a distant back-room player. Strategic accountmanagement is a team sport and requires cross-functional, multi-tiered vertical level engagement and strong accountability. Agile leadership.
By Tania Lennon, Global Space Lead, Talent Assessment and Leadership at ZS and Jennifer Stanley, Partner, North America Lead, Sales & Channel Practice, McKinsey & Company SAMA is proud to offer this 4th article in the 4-part series on the importance of SAM / KAM leadership.
What skills do key accountmanagers need? Key accountmanagement is a profession in demand. Key AccountManagers are in demand by companies now more than ever. Enterprise Account Executive #6. Customer Success Manager #7. Leadership Leaders are accountable, enthusiastic and passionate.
Why is key accountmanagement important? Well, i f you don't have key accountmanagement in place, you could leave money on the table, be helpless to competitor threats and put your most valuable clients at risk of defection. Key accountmanagement is the secret to grow revenue and customer retention.
21 free courses for key accountmanagers to boost your skills now A key accountmanager has to grow and retain their clients. Find out what those skills are, along with 21 free courses to help you become a better key accountmanager. Leadership 7. FAQ Do I need a degree to be a key accountmanager?
Top 10 LinkedIn Hashtags Every Key AccountManager Should Follow Now You may not know it, but LinkedIn hashtags are an excellent tool for staying up-to-date in your industry, finding relevant and useful information, and expanding your network. Here are ten hashtags that will help you thrive as a key accountmanager.
Director Global AccountManagement, Aramex. Aramex services include international and domestic express delivery, freight forwarding, integrated logistics and supply chain management, and e-commerce solutions. Strategic accountmanagement has broad impact and cannot be an initiative for the commercial organization alone.
How much money does a key accountmanager make? Find out the average salaries for key accountmanagers in Australia, India, the United Kingdom and the United States and what the job is REALLY like before you decide if it's for you. Find out how much money key accountmanagers REALLY make! Click to Tweet.
By Emily Williams, Strategic AccountManager , Pfizer. This is the story of how I led a project with my integrated account team to support a process for a key customer to efficiently and effectively triage appropriate patients out of the emergency department so that they could receive proper outpatient care. health system.
A follow-up study SAMA conducted a year later showed a shift in top customer expectations, including: Thought leadership on real-time challenges Pricing flexibility and creativity Process automation Longer payment terms and return policies Effectiveness in hybrid working environments. 2: Reset your shared success plan. – SAMA.
The answer: Key accountmanagement. In this comprehensive guide to key accountmanagement, you'll learn: The definition of key accountmanagement. How to know whether your company needs a key accountmanagement strategy. The difference between key accountmanagement and selling.
It is understood that within many organizations there are existing accountmanagers who have either been trained or who are extremely gifted and intuitive in the art and science of strategic accountmanagement. Some organizations have also chosen the terms GAM (Global AccountManager), and CAM (Corporate AccountManager).
Phil is an accountmanagement and sales professional professional with a wealth of experience and wisdom he's distilled into The Tenets of AccountManagement. These guiding principles have served Phil well and I know they will help you find success as a key accountmanager. The Tenets of AccountManagement.
What if leadership was what we really needed in key accountmanagement today? It wasn’t until we moved from customer management into personal and customer leadership that things shifted significantly. What is your view on the importance of leadership with your customers today? I suddenly realised….
Polarized attitudes towards Key AccountManagement. True Key AccountManagement (KAM) or Strategic AccountManagement (SAM) remains a topic that polarizes the thinking and behaviours of business leaders. Key AccountManagement, what is it really?
Hiring an agency accountmanager can feel like walking through a minefield in flip flops. You sift through CVs with varying job titles – AccountManager, Senior AccountManager, Account Director etc – but when you dig deeper, their skills and experience vary wildly.
How does your accountmanagement team keep up with the challenges and opportunities presented by growth? And how do you define accountmanagement objectives that deliver results? I'm excited to share my conversation with Calin Muresan , Existing Business Manager at Netguru. 07:27 Example of aligned KPIs.
What are your options when you're a key accountmanager and ready for your next move? Life after key accountmanagement How to prepare for your next career move 1. Life after key accountmanagement What are your options when you're a key accountmanager and ready for your next move?
We put this advice together in a book called Agile & Resilient: Sales Leadership for the New Normal that explains how sales leaders can help discouraged teams overcome and thrive in any business environment. We analyzed how people were interacting with our new content and developed entirely new paid workshops that excited customers.
We have to manage stress differently, and we all have to be flexible. Leadership and social influence. Another statistic: While three in four employees see effective communication as the most important leadership attribute, less than one in three say their leaders communicate effectively and efficiently. Why is that?
More and more companies expect their key accountmanagers to be thought leaders. Why key accountmanagers need a personal brand I've been collecting job descriptions for years. I was a little startled to find key accountmanagers are now expected to be thought leaders. Here's how. Table of Contents.
Which means as an accountmanager, you’ve got to rely on instincts (and maybe a little prayer). You can’t run an accountmanagement team like that, let alone a business. I’m excited to share my conversation with Calin Muresan , Existing Business Manager, at Netguru. 03:34 The best thing about accountmanagement.
Key AccountManagement (KAM) – Research companies, use KAM technology and maintain momentum. Key AccountManagement (KAM) – Research companies Larger firms may have access to research and knowledge specialists. How should firms identify their strategic accounts? Why do law firms needs SAM?
Is your business and your key accountmanagement team growing fast? Do you feel like you're always playing catch-up and never have time for important projects, like developing processes that drive business growth or creating career paths for your key accountmanagers? Click to Tweet. Laura: It's never boring.
25 problems that stop key accountmanagers from doing their job Favourite books about problem solving Coming up: How to Build a Successful Executive Sponsorship Program Just for fun: #GorgeousGrandma Day In other news Quote of the week. Key accountmanagement is a role that requires both sales skills and strategic thinking.
In the past, accountmanagers spent significant time on manual tasks like logging customer interactions, scheduling meetings, updating CRM records, and manually tracking stakeholder engagement. Why do you need an AI Accountmanagement tool? Top AI-Powered Tools for AccountManagers in 2025 1.
Join us and hear how Richard Santucci and David Hughes leveraged their combined 50 years of experience in B2B sales and sales leadership to build and lead a very successful, global Strategic AccountManagement program from scratch, then wrote a great book about it.
B2B Book Club Selection (August 2022) A monthly selection of handpicked business books specifically to help key accountmanagers get better results for their clients, companies and careers. AccountManager Tips · 1. Sales leadership doesn’t have to be that hard. Why Introverts Make Better Networkers.
This is exactly why Key AccountManagement is one of the most important aspects of the sales process and an integral facet of every single business. Being a successful accountmanager means more than knowing your customers, being proactive and quickly responding to queries. Key AccountManagement Top Tips.
It is understood that within many organizations there are existing accountmanagers who have either been trained or who are extremely gifted and intuitive in the art and science of strategic accountmanagement. Some organizations have also chosen the terms GAM (Global AccountManager), and CAM (Corporate AccountManager).
While being comfortable feels good, in strategic accountmanagement, its a silent killer. Comfort locks teams into safe conversations, outdated engagement strategies, and reactive accountmanagement. Many strategic accountmanagers (SAMs) believe their key accounts are secure simply because of long-standing relationships.
This conversation is going to be particularly interesting for you if youre keen to develop your leadership skills. Whether youre an agency owner grappling with leadership challenges or an accountmanager aspiring to step into a leadership role, this chat is packed with wisdom and practical takeaways to help you grow.
The post Two Keys to Success in Large Territory AccountManagement appeared first on Sandler Training. In this brief article, we’ll look at two powerful resources that can keep sales teams (and sales leaders) on track: the KARE profiling system and the Pursuit Navigator tool – both of which were created by Sandler.
Customer success management vs. key accountmanagement People often get confused between the two roles, and there are parallels and intersections between them. For Ronni, it's not so important to define precisely where key accountmanagement ends and customer success starts. Key AccountManagement Concepts.
AI is making agencies more efficient but most importantly it has the potential to free up accountmanagers to spend more time deepening client relationships.
You can’t just expect clients to treat accountmanagers as ‘trusted advisors’ because trust has to be earned. And high accountmanager turnover is expensive for the agency – both in terms of hiring costs – but also disruption to clients. Let’s look at the first point above.
Executive sponsorship in Strategic AccountManagement (SAM) is critical to ensuring initiatives succeed. Despite their best intentions, executives sometimes struggle to balance their natural leadership instincts with the nuanced role of an executive sponsor. The discussion underscored a persistent challenge.
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