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Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Red Star Kim

Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum. Key Account Management (KAM) – Research companies Larger firms may have access to research and knowledge specialists. How should firms identify their strategic accounts? Why do law firms needs SAM?

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Benefits of Role-specific Sales Training

Brooks Group

What’s the Difference Between Role-specific and General Training? Sales training typically accomplishes one of two things. . The training will either provide learning around a specific skill, or the training is focused on improving the learner’s ability to succeed in their entire role. More In-depth Knowledge.

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B2B Book Club Selection (August 2022)

Account Manager Tips

B2B Book Club Selection (August 2022) A monthly selection of handpicked business books specifically to help key account managers get better results for their clients, companies and careers. Account Manager Tips · 1. Sales training and enablement is focused on the sales team, not the leaders.

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7 Sales Training Tips for Effective Upselling and Cross-Selling

Brooks Group

Yet many sales professionals overlook these opportunities, either preferring to stay in “hunter” mode or because they lack the sales training , skills, and coaching to get it done. The goal of upselling is to present a higher-priced alternative that leads to a larger sale.

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How to systemise account management in your agency, with Alex Raymond

Account Management Skills

In this episode, I talk to Alex Raymond from Kapta about everything to do with account management processes. Not project management systems, not CRM systems, but having a dedicated system to guide the agency account management team, when it comes to managing and delve developing existing client relationships.

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Selling challenges in professional services: Sales processes and skills

Red Star Kim

Delegates from legal and accountancy practices in the UK and overseas (Brussels and Amsterdam) shared how to tackle those challenges. What is surprising is that despite having demanding sales roles for new and existing clients, many professional services marketers have received little formal sales training.

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The Future of Sales: Predictions from the “Nostradamus's” of Selling

Hubspot Sales

This means we’ll also see a rise in the need for excellent sales training around conversational abilities and navigating complex sales effectively.” -Rex But, as AI is applied to the qualifying and presentation phases of the sales process, products will sell themselves.” Sales training isn’t the answer.

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