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Sales vs. Account Management: What Every Sales Leader Needs to Know

Brooks Group

Understanding the difference between landing new business and managing existing accounts is critical for your sales organizations success. On the surface, sales and account management have similar goals: Build strong relationships with customers and increase profitable revenue.

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Character Matters: Learn How to Become a Better SAM

Strategic Account Management Association

This same belief rang true in the world of sales training. In the past, sales has done a disservice by being in the business of creating human doings not human beings. The post Character Matters: Learn How to Become a Better SAM appeared first on Strategic Account Management Association blog. Comment below.

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How to Drive Sales with a Customer-Centric Strategy

Brooks Group

A positive customer journey depends on helping the customer achieve short- and long-term success through every sales activity and communication. To be fully effective, a customer-centric approach must go beyond the sales department to include your customer service, marketing, and account management teams.

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Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Red Star Kim

Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum. Key Account Management (KAM) – Research companies Larger firms may have access to research and knowledge specialists. How should firms identify their strategic accounts? Why do law firms needs SAM?

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The Account Management KPIs You Should Be Tracking

Brooks Group

Whether your organization has a dedicated Account Management team, or your salespeople are in charge of managing their own accounts, it’s important to establish account management KPIs to measure performance and effectiveness. Watch the video below to learn more. Learn more about IMPACT here.

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Tips For Successful Account Management

MTD Sales Training

This is exactly why Key Account Management is one of the most important aspects of the sales process and an. [[ This is a content summary only. Account Management account management account management tips Successful account management'

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Benefits of Role-specific Sales Training

Brooks Group

What’s the Difference Between Role-specific and General Training? Sales training typically accomplishes one of two things. . The training will either provide learning around a specific skill, or the training is focused on improving the learner’s ability to succeed in their entire role. More In-depth Knowledge.