CMOE

MARCH 6, 2023

To be good leaders, managers must continuously foster a learning approach in themselves and their team members. strategy + business (s+b) Whether it be topics centered around operations, marketing, or human capital, strategy + business aims to “illuminate the complex choices that leaders face….and and the impact of their decisions.”

Finance 98

Finance e-Learning Innovation Leadership 98

Red Star Kim

DECEMBER 19, 2023

So where accidents happen there is an opportunity for personal injury solicitors who manage complex cases. The challenge was to raise BBK’s profile in an increasingly busy space and ensure that it integrated with the firm’s wider digital marketing (especially it’s SEO and Google rankings).

Media 130

Media Insurance Marketing Emotional Intelligence 130

Red Star Kim

AUGUST 31, 2023

Moore Kingston Smith (accountants) – Real estate thought leadership This campaign comprises a series of seven opinion articles (“The state of the global real estate industry”) exploring investment opportunities in UK real estate sharing economic data (inflation and global growth forecasts). trillion by 2031”.

Marketing 130

Marketing Leadership Government Logistics 130

Red Star Kim

FEBRUARY 14, 2023

Some key insights from the session: Coaching and Consulting skills – Limiting beliefs, different approaches to helping and marketing consultancy. Manage limiting beliefs During the coaching module, there was much discussion about limiting beliefs or limiting assumptions. Delegate views and poll results are shown below.

Emotional Intelligence 130

Emotional Intelligence Marketing Stakeholders Communication 130

Cosawi

JANUARY 24, 2025

By Dominique Ct CEO & Founder Cosawi Why isnt Marketing in the KAM/ SAM journey ? Customer-Led and Team-Enabled Marketing In the evolving landscape of Key Account Management (KAM), Account-Based Marketing (ABM) has emerged as a cornerstone for driving customer-centric innovation.

Co-Creation 40

Co-Creation Marketing Key Account Management Value Proposition 40

Red Star Kim

DECEMBER 2, 2022

Delegates were from large and medium sized legal, intellectual property, accountancy, actuarial, pension and consultancy firms – from the UK but also from the Channel Islands and Portugal – with some supporting up to 12 jurisdictions. Prepare crisis management plans to anticipate and mitigate risks. Managing big data and analytics.

Marketing 130

Marketing Communication Meetings Strategic Thinking 130

Red Star Kim

NOVEMBER 18, 2022

This article was published in the latest edition of PM Forum Magazine. Leor Franks of Kingsley Napley – a member of both the PM Forum and Managing Partners’ Forum – chaired the event. Focus, purpose, fostering belonging, listening skills, leveraging strengths and managing energy were key themes.

Value Proposition 130

Value Proposition Procurement Innovation Leadership 130

Red Star Kim

MARCH 6, 2023

Delegates were from legal and accountancy firms with roles as varied as marketing, digital marketing, business development, PR and key accounts (executives, managers and a director). This also manages everyone’s expectations. We also look at the outliers to discern weak signals.

Strategic Thinking 130

Strategic Thinking Cybersecurity Digitalization Stakeholders 130

Cosawi

JANUARY 29, 2024

In the work we do, we find fascinating to see that Marketing as a function is often missing at the strategic account table. In our more traditional groups, marketing, and sales work in locked steps but it seems that the shift to strategic account management is often missing marketing when time comes to establish its roadmap.

Value Proposition 52

Value Proposition Co-Creation Marketing Account marketing 52

SBI Growth

AUGUST 14, 2018

Now you’re tasked to take over a function that once belonged to marketing. Your organization has veered into a content driven account. Getting Ahead in Your Sales Enablement Role. You’ve just been promoted to be the new Head of Sales Enablement.

Account Management 59

Account Management Management Sales Marketing 59

QYMATIX

MAY 27, 2024

This article discusses how sales managers and directors of specialised wholesalers with 5,000 to 10,000 customers and 20,000 to 100,000 items can become more successful in their markets. Loyal customers are willing to bear their investment in stock and stock management.

B2B 52

B2B Artificial Intelligence Manufacturing Sales 52

Hubspot Sales

FEBRUARY 21, 2025

Desperate for a solution, I turned to target account selling a method Ive since refined into a system thats helped me land six SaaS clients in under four months. When I research accounts, I identify three types of contacts: Decision-makers the signers like the vice president of marketing or director of content.

Value Proposition 59

Value Proposition Stakeholders Decision-making Prioritization 59

Red Star Kim

OCTOBER 17, 2022

Two illustrations: Top marks to McGuire Woods lawyers for this article Abandoned Mines and Data Retention Policies: Time to Clear the Explosives Out of the Shed | Password Protected (passwordprotectedlaw.com). It’s built into many content management systems (CMS). We examined the use of metaphors and similes. Easy to read.

Remote Working 130

Remote Working Communication Internet Decision-making 130