DemandFarm

MARCH 31, 2025

But Key Account Management is more than just structured datait requires real-time insights from multiple sources. Conversations, stakeholder engagement, external market intelligence, and predictive signals all play a crucial role in shaping long-term growth. Key Account Management is not an extension of sales.

Key Account Management 52

Key Account Management Account Management Management CRM 52

Account Manager Tips

NOVEMBER 22, 2022

First things first: find out what they want You can't adapt your account strategy until you understand what the new procurement team want. Who are their internal stakeholders? One Page Key Account Plan Guide & Template. Say goodbye to complicated account plans that don't work.

Procurement 130

Procurement Suppliers Supply Chain Key Account Management 130

Revegy

JULY 17, 2018

Are your account plans helping your teams meet their quotas or are they missing the mark? Without comprehensive, well thought out account plans, companies are missing out on major revenue opportunities and risk losing some of their largest clients. 1) Figure Out Who Matters with Relationship Maps.

Account Planning 40

Account Planning Suppliers Profitability Decision-making 40

Revegy

AUGUST 12, 2020

Account Intelligence is the Core of Customer Centricity. It is an ongoing effort that should be an integrated part of your client development and account planning strategy. Account planning is more than just a strategic exercise. Map these strategic plans collaboratively.

Account Planning 69

Account Planning Account Management Stakeholders Client Development 69

DemandFarm

APRIL 1, 2025

The average B2B purchase now involves over 11 stakeholders , up from just 5 a decade ago. This means that for key account managers and sales teams, this means an org chart tool for Salesforce is no longer a nice-to-have its essential. It captures the influence, sentiment, and context around each stakeholder.

Key Account Management 52

Key Account Management Account Management Stakeholders Account Planning 52

ProlifIQ

JUNE 21, 2023

This alignment helps in driving sustainable growth and ensuring the overall success of the strategic account management program. Account plans are instrumental in managing and retaining strategic accounts. Which key stakeholders are your “champions” and will help you retain the account, or even grow it?

Account Management 52

Account Management Management Account Planning Stakeholders 52

Arpedio

NOVEMBER 29, 2023

December 2 What is the primary focus of ARPEDIO's Account Management solution? Enter draw #1 Account-Based Selling Platform Treat your colleagues to an early Christmas present Relationship Mapping & Org Chart Improve your critical stakeholder relationships.

Account Management 52

Account Management Account Planning Account Strategy Stakeholders 52

ProlifIQ

OCTOBER 4, 2023

This strategy forms the foundation of your approach to managing and developing relationships with your most important accounts. Customer Segmentation One of the first steps in crafting your account strategy is customer segmentation. It lays out a detailed plan for each key account. Certain industries?

Account Management 52

Account Management Management Account Planning Key Account Management 52

ProlifIQ

NOVEMBER 9, 2022

According to Forrester, “While product and company messaging can be generic, your account strategy and go-to-market plans should be highly account-specific.” As a seller, this means you must also be consultative and understand not just your own product, but also the competitive landscape within each target account.

Leadership 52

Leadership Account Planning Sales Leadership Stakeholders 52

Hubspot Sales

MAY 19, 2020

They’d be wise to identify and target these brand-name companies with a bespoke account strategy. With this strategy, buyers can make decisions even faster because they are able to be educated by sales teams as well as branded content. Mark the companies associated with the largest active deals as target accounts.

Decision-making 119

Decision-making Management Acquisition Value Proposition 119

Arpedio

JANUARY 4, 2024

In the competitive world of B2B sales, harnessing the power of an effective account mapping strategy is key to sales optimization and revenue growth. As businesses vie for market dominance, an articulate account strategy empowers organizations to deepen customer relationships and scale their operations effectively.

Sales 52

Sales B2B Decision-making CRM 52

Arpedio

JANUARY 11, 2023

In order to actually grow your existing accounts, it’s not enough to just develop your stakeholder relationships – you need to nurture the relationships with the people in your key accounts. This way you’re enabled to maintain your accounts easily while exploring opportunities to improve account revenue.

Account Management 52

Account Management Management Key Account Management B2B 52

SBI

MAY 8, 2012

It is vital not only to identify account goals at the beginning of the year, but to re-evaluate these goals periodically (spring is a good time!). How can you alter, or refocus your sales plan accordingly to optimize your efforts? Plan2Win software helps salespeople like you develop territory and account strategies.

Account Strategy 33

Account Strategy Sales Finance Communication 33

Arpedio

MARCH 26, 2024

Utilizing Account-Based Selling Tools: Invest in account-based selling tools , such as ARPEDIO. Segmenting and Targeting: Segment your target accounts based on various criteria, such as industry, company size, and buying stage, to personalize your approach and deliver tailored solutions.

Value Proposition 52

Value Proposition Prioritization Sales Organization 52

SmartKarrot

MAY 30, 2023

You will form close ties with important users and stakeholders in this capacity, manage a number of accounts across EMEA, and develop and carry out growth plans.

Customer Success 19

Customer Success Emotional Intelligence Stakeholders Negotiation 19

SmartKarrot

MARCH 30, 2023

Role: Senior Customer Success Manager Location: United States (Remote) Organization: Talentify.io As a Senior Customer Success Manager you’ll be focusing on a certain set of accounts and fostering and sustaining relationships with important stakeholders.

Customer Success 19

Customer Success Advertising eCommerce Stakeholders 19

SmartKarrot

JANUARY 21, 2022

Apply here: [link] Role: Senior Customer Success Manager Location: London, England, United Kingdom Hybrid Organization: Zeelo As a Senior Customer Success Manager, you will build account strategy, working closely with other cross-functional teams in development and execution.

Customer Success 19

Customer Success Value Proposition Leadership Account Planning 19

SmartKarrot

MARCH 30, 2023

Role: Senior Customer Success Manager Location: United States (Remote) Organization: Talentify.io As a Senior Customer Success Manager you’ll be focusing on a certain set of accounts and fostering and sustaining relationships with important stakeholders.

Customer Success 15

Customer Success Advertising eCommerce Stakeholders 15

SmartKarrot

DECEMBER 11, 2020

Participate as a stakeholder with Twistle’s marketing and product teams to represent clients especially when in reference to the Twistle platform and Looker. Developing and executing on account plans to drive adoption and ROI for our customers.

Customer Success 10

Customer Success Finance Innovation Facilitation 10

ProlifIQ

FEBRUARY 27, 2025

Account Planning Tips & Challenges For Saas and HLS Traditional account planning methods slow sales teams down. We’ve got a few account planning tips: Challenge Impact on Sales Teams Scattered, Offline Tools No real-time updates, leading to outdated and conflicting info.

Account Planning 52

Account Planning Stakeholders Decision-making CRM 52

DemandFarm

FEBRUARY 26, 2025

The best Account Managers in the world have always had an innate ability to detect whats happening beneath the surface. They could read human emotions, organizational shifts, and the subtleties of stakeholder dynamics. A living strategy framework that can replace outdated, static account plans. The problem?

Key Account Management 52

Key Account Management Account Planning Account Management Procurement 52

DemandFarm

FEBRUARY 26, 2025

The best Account Managers in the world have always had an innate ability to detect whats happening beneath the surface. They could read human emotions, organizational shifts, and the subtleties of stakeholder dynamics. A living strategy framework that can replace outdated, static account plans. The problem?

Key Account Management 52

Key Account Management Account Planning Account Management Procurement 52

DemandFarm

FEBRUARY 25, 2025

The best Account Managers in the world have always had an innate ability to detect whats happening beneath the surface. They could read human emotions, organizational shifts, and the subtleties of stakeholder dynamics. A living strategy framework that can replace outdated, static account plans. The problem?

Key Account Management 52

Key Account Management Account Management Management Account Planning 52

Arpedio

FEBRUARY 17, 2025

To sustain profitable growth, Sodexo recognized that it needed to combine its service excellence with a more structured, data-driven approach to account strategy. The shift to an account-based sales model enabled them to: Focus on high-value accounts while maintaining service quality.

Account Planning 52

Account Planning Prioritization Leadership Decision-making 52