SalesGlobe

FEBRUARY 11, 2021

When I hear the words “strategic account planning” in a meeting, I usually notice a range of involuntary visceral reactions, from understated moans to eye-rolls and furrowed brows. Nobody thinks of account planning as aspirational. Aspirational account planning revolves around how you think about and with the customer.

Account Planning 52

Account Planning Supply Chain Value Proposition Account Management 52

Account Manager Tips

JULY 6, 2022

ne the value potential of the solution for customers. Use of knowledge management systems and learning with customers Provide value proposition for the customer's network. You need a long term planning horizon for co-creation. Bring the wider organization into your value co-creation mission.

Co-Creation 130

Co-Creation Value Proposition Account Planning Suppliers 130

Cosawi

JANUARY 29, 2024

In our more traditional groups, marketing, and sales work in locked steps but it seems that the shift to strategic account management is often missing marketing when time comes to establish its roadmap. This insight enables Thales to align their offerings with the unique needs of each account.

Value Proposition 52

Value Proposition Co-Creation Marketing Account marketing 52

Arpedio

APRIL 30, 2024

Get started today Identifying Customer Value In order to succeed in sales, it is crucial to identify and understand the customer’s pain points. By addressing these pain points effectively, you can tailor your value proposition to meet their specific needs.

Value Selling 52

Value Selling Value Proposition Negotiation Decision-making 52

Mercuri International

JULY 1, 2021

An interesting academic study from 2019 looked at seven separate ‘elements of internal alignment’ – shared values, style, skills, staff, strategy, structure, and systems. Thus, making internal alignment central in KAM in order to exchange value and serve the key accounts (KA) long-term.”.

Key Account Management 64

Key Account Management Value Proposition Account Management Profitability 64

Arpedio

MARCH 26, 2024

Creating Tailored Solutions and Proposals Solution Development: Develop customized solutions and proposals that address the specific needs, challenges, and objectives of potential customers. Personalizing Outreach: Tailor your outreach efforts to resonate with the unique needs and challenges of each target account.

Value Proposition 52

Value Proposition Prioritization Sales Organization 52

SmartKarrot

NOVEMBER 27, 2020

Role: Customer Success Director Location: Austin, TX, United States Organization: SpyCloud As a Customer Success Director, you will be responsible for maintaining solid industry knowledge and a comprehensive understanding of SpyCloud products and services. Identify creative solutions for strategic accounts.

Customer Success 10

Customer Success Value Proposition Account Planning Onboarding 10